Groupon reins in marketing spend as it reports loss of $42.7m
09 Feb 2012 | by Sarah Shearman
year. The company attributed the net loss to the costs associated with its new international ...
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Think BR: Marketers should heed the Olympic clampdown
09 Feb 2012 | by Mark Armitage
than 100m a piece for the right to associate their brand with the event. And they could ... by the British Olympic Association and until the end of 2012, by the London Organising Committee for the Olympic ... ). For the 2012 Games, a new statutory right has been created, called the London Olympics Association Right (Loar ...
Junk food 'super complaint' puts Krave, Nesquik and Cadbury's Buttons in firing line
09 Feb 2012 | by Gemma Charles
in December last year". An Advertising Association spokesman added: "We re used to the CFC s hyberbole ...
BETC London aids child protection collaboration
08 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
BETC London is helping the Association of Chief of Police Officers (ACPO) with a project
UTV Media merges three local radio stations
07 Feb 2012 | by Maisie McCabe
Association. Signal 107 will be the third Signal-branded station in UTV Media's portfolio, alongside Signal ...
Umbro sidelines John Terry from ad campaigns
07 Feb 2012 | by John Reynolds
Terry is to face trial in July, accused of racially abusing QPR player Anton Ferdinand. He was stripped of the England captaincy by the Football Association last week. The Chelsea defender was most recently used by Umbro last August, in a campaign to promote its latest England away kit. An Umbro ...
Nickelodeon selects Shine Communications for teen mystery drama launch
06 Feb 2012 | by John Owens
to promote the launch. Matthew White, associate director at Shine Communications, said: We are thrilled ...
Sky Atlantic celebrates first birthday
03 Feb 2012 | by Georgina Brazier
is supported by a Sky-commissioned 60-minute documentary 'Ad Men' made by Ridley Scott Associates, looking ...
Thinkbox expands membership beyond UK
03 Feb 2012 | by Maisie McCabe
as associate members, after expanding its membership policy to allow companies from outside the British TV
Digital growth leads Q4 outdoor revenues up 1.4%
03 Feb 2012 | by Maisie McCabe
) and around 30 associate members (including Ocean Outdoor, Admedia, Limited Space and Amscreen). Follow ...
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