01 Apr 2008
Toyota has signed a deal with Times Media to promote its Auris model via advertorial content...The car marque will run a competition offering readers the chance to win
a weekend for two to one of four destinations - the Baltic Mill Centre
of Contemporary Art, Cowley Manor, Dalhousie Castle and Babington House.
The venues have been deemed by Toyota to epitomise Auris' design, space
and comfort ...
05 Oct 2010
| by Mark Banham
to showcase the hybrid technology now available inside the new Auris hatchback....the Auris Hybrid gets its energy back and delivers exceptional fuel economy.
The documentary-style spot ...
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John Thomson, marketing director for Toyota, said: "The latest advertising film for the Toyota Auris is the perfect creative illustration of the innovative hybrid technology behind the Auris.
"The ground ...
28 May 2010
| by Alex Brownsell
Toyota is rolling out an ad campaign promoting the fact its new Auris hydrid model is being built
10 Nov 2006
of the Toyota Auris following a two-way shoot-out against the German advertising agency Change.
08 Nov 2006
| by James Quilter
of the Auris hatchback following a head-to-head pitch against Clemmow Hornby Inge (CHI)....since the agency won the Aygo brief in 2004.
These include Auris' predecessor the Corolla, and Toyota's tactical
advertising. The pitch for the Auris was called in March, when the car still
provisionally bore the Corolla name. The Auris name was not formally
announced until the Paris Motor Show in September ...
07 Nov 2006
| by by James Quilter
the launch of the Auris hatchback following a head-to-head pitch against Clemmow Hornby Inge....since the agency won the Aygo brief in 2004. These include Auris' predecessor the Corolla, and Toyota's tactical advertising.
The pitch for the Auris was called in March, when the car still provisionally bore the Corolla name. The Auris name was not formally announced until the Paris Motor Show ...
23 Jun 2011
| by Kate Magee
Toyota hired W Communications to raise awareness of an online ad for its new car, the Auris...Campaign: The Toyota Auris Campaign Client: Toyota PR team: W Communications Timescale: September-December 2010 Budget: 20,000
Objectives
- To create buzz and anticipation around the Auris ad
- To drive consumers to engage with the ad online
- To secure 200,000 views of the ad ...
06 Oct 2010
hybrid technology in their new Auris.
22 Apr 2008
| by Alison Donnelly
LONDON - Toyota Auris is to sponsor ITV1's mystery drama shows covering peak and daytime viewing.