School Reports 2011: Glue Isobar
05 Sep 2011 | by Staff
, as was an inventive campaign to support the launch of the Toyota Auris. With the influential Cridge taking on wider ...
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Appointment to view: the making of Toyota's Get Your Energy Back
28 Jul 2011 | by Sarah Johnson
created one of its most inventive campaigns for its Auris Hybrid, the car which recycles some
Toyota launches digital campaign for Auris model
05 Oct 2010 | by Mark Banham
to showcase the hybrid technology now available inside the new Auris hatchback....the Auris Hybrid gets its energy back and delivers exceptional fuel economy. The documentary-style spot ... . John Thomson, marketing director for Toyota, said: "The latest advertising film for the Toyota Auris is the perfect creative illustration of the innovative hybrid technology behind the Auris. "The ground ...
Toyota promotes British production in Auris campaign
28 May 2010 | by Alex Brownsell
Toyota is rolling out an ad campaign promoting the fact its new Auris hydrid model is being built
Toyota gives £60m Auris job to Saatchi & Saatchi
07 Nov 2006 | by by James Quilter
the launch of the Auris hatchback following a head-to-head pitch against Clemmow Hornby Inge....since the agency won the Aygo brief in 2004. These include Auris' predecessor the Corolla, and Toyota's tactical advertising. The pitch for the Auris was called in March, when the car still provisionally bore the Corolla name. The Auris name was not formally announced until the Paris Motor Show ...
Toyota sponsors ITV1's mystery drama strand
22 Apr 2008 | by Alison Donnelly
LONDON - Toyota Auris is to sponsor ITV1's mystery drama shows covering peak and daytime viewing.
Toyota to sponsor mascot promotion for Uefa Cup Final
12 Apr 2007 | by Alex Donohue
to support its new Auris model....of the car manufacturer s promotion of the Auris and sponsorship of the Uefa Cup competition. A separate ...
The making of Toyota 'Get your energy back' ad
08 Oct 2010 | by Sarah Johnson
Toyota Auris Hybrid into a canvas throbbing with recycled energy in London's Shoreditch...Toyota's latest ad campaign, launched yesterday (7 October), illustrates how the Auris Hybrid recycles the energy it uses while it is being driven. Glue Isobar developed the idea and its creative team used various special effects to light up the surface of the car as passersby watched the process ...
Toyota becomes first brand to appear in Monopoly Millionaires
12 Apr 2011 | by Sarah Shearman
technology available inside its Auris hatchback car. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
