GLOBAL RANKINGS 2001: Top 25 Global PR agencies
03 Aug 2001
LOCATION KEY Argentina Arg Guatemala Gtm Puerto Rico PR Australia Aus Hungary Hun Romania Rom Austria Aut India Ind Russia Rus Bahrain Bah Indonesia Ids Saudi Arabia ...
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GLOBAL RANKINGS 2001: AUSTRALIA - Taking stock of PR. The PR industry Down Under is feeling
03 Aug 2001 | by PAUL MCINTYRE
PR in post-Olympics Australia has taken a dive. Most of the major network agencies have laid off ... this year, and that profits will also rise: 'The PR market in Australia for the major, traditional one ... in April, is the first direct equity investment the international agency has made in Australia. Senior ...
GLOBAL RANKINGS 2001: GLOBAL OVERVIEW - Global challenge. Everyone wants to go global - or do they? The road to using just one PR agency across the world is proving rockier than many first thought. Claire Murphy reports
03 Aug 2001
the stops to acquire offices in key overseas markets (Australia, China and Africa being three ... to be "worldwide" without staying up 24-hours-a-day so you can have same-day conversations with Australia. While ... , Korea, Taiwan, China, Australia and the Philippines. Global strategy is set at the highest level ...
Feature: Creating a monster - By the time these cute little creatures entered our shores the agency that had overseen their arrival already knew it was on a sure thing
07 Jul 2000 | by JENNIFER WHITEHEAD
in the end . Cynics may argue that with the impact the game has had in Japan, Australia and the US, where ...
McCann in talks to acquire UK consultancy
18 Apr 1997 | by JOHN-PIERRE JOYCE
is to dominate each PR sector and the key geographical areas of the US, UK, Germany, France, Australia, Japan ...
CAMPAIGNS: International Media Relations - Pammi grabs a pizza the action
14 Mar 1997 | by TOM DAWN
recognisable in the Middle East as in eastern or western Europe or Australia. Baywatch beauty Pamela Anderson...Pizza Hut s global advertsing campaign needed a rare creature, someone who was as instantly recognisable in the Middle East as in eastern or western Europe or Australia. Baywatch beauty Pamela Anderson Lee not only fitted the bill for fame, but also seemed to represent the concepts of fun ...
Global Expansion: Specialists are key to McCann domination - Last week the Ludgate Group was bought by global advertising giant McCann-Erickson as part of a spending strategy to buy up specialist firms to build a top-ranking PR network.
14 Mar 1997 | by LEXIE GODDARD
, in the key markets of the US, UK, Germany, France, Australia, Japan and Latin America. His method ...
French outdoor ad company signs Grandfield
23 Jan 1997 | by SIR BERNARD INGHAM, who writes for the
and Australia. ...
SUPPLEMENT: TOP EUROPEAN CONSULTANCIES 1996; OWNED GROUPS: Boosting own brands
26 Jul 1996
managing director following the departure of Anne Froger to Australia after only 18 months. On 1 January ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
