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Automotive group

11 Dec 1997 | by DANNY ROGERS

The Chartered Institute of Marketing has created the Automotive Consultancy Group, focusing...The Chartered Institute of Marketing has created the Automotive Consultancy Group, focusing on marketing in the automotive sector. ...

Experian targets automotive sector

16 Jul 2007 | by Staff

range of automotive data....be accessed and will be updated every month. Mark Carlyon, head of automotive at Experian s business ...

Vital Stats - Automotive

30 Oct 2007 | by Media Week

As automotive dealers have been clamouring to capture the heart of the eager driver desperate ... of sites. Searches for almost all automotive-related keywords have seen a marked increase since last ... to the dealer. Although not featured in the top 10, one of the most significant changes in automotive ...

Big Awards 2008: Automotive

24 Oct 2008

Rory Sutherland, chair of Direct jury AUTOMOTIVE - DIGITAL WINNER Title: The Truth ... : Adam Cleaver, Sam Heath Programmers: Adam Cousins, Michael Belgil AUTOMOTIVE - DIRECT WINNER ... Andrews Aldridge AUTOMOTIVE - OUTDOOR WINNER Title: Words Client: Volkswagen Brand: Golf ...

Marketing Research Awards: Automotive

06 Jul 2005

WINNER Client: McLaren Automotive Agency: Interbrand COMMENDED Client: Shell Agency: TNS WINNER The McLaren brand is known for its long association with Formula One racing - but it wants to be more than that. The company plans to build on its racing heritage by moving into the sports ...

Automotive: What's yours called?

07 Sep 2005

brand,' says Remy Pothet, global head of TNS' automotive sector. Shifting traits This is becoming ... supports Bryan's view. It concluded in its latest automotive report published in June that 'cars ...

Vital Stats - Automotive

08 Apr 2008

Searches for car-related keywords online have shown some interesting fluctuations in recent months, according to analysis of search data from across Miva's UK network of partner sites.

Design Awards: Automotive

23 Nov 2005

WINNER: MINI UK, TRO

Marketing Design Awards: Automotive

17 Nov 2004

Commended Client: The Ford Motor Company Agency: Imagination COMMENDED Ford was keen to ensure that its tie-up with Universal on this year's Thunderbirds film would be more than a typical product placement deal, as the collaboration was to form a key element of the brand's marketing programme...

Research Awards 2004: Automotive

07 Jul 2004

WINNER Client: RAC Agency: In-house WINNER It had become clear in recent years that the RAC's market position was under threat from both traditional rivals, such as the AA and Green Flag, and entrants including Tesco and Shell. To address this, the RAC embarked on a series of market research...

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