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Pitch Update

There was a distinct lack of automotive ad pitches in 2011, so agencies should be revving up at the news that Mini is looking for a new global advertising partner. Word is that the reported US pitch is actually broader than first anticipated, with Mini looking for an agency to work on a series of global ...

UK adspend returns to double digit growth

continued to be the largest spenders in the first two quarters, with a 21.4% increase, ahead of automotive ...

Global ad spend rises 12.5% in Q1

, ahead of automotive, financial services and durables. ...

Master, Nadav and Telfer Triumph at Campaign Photo Awards

a natural abstract formation of Guinness. Automotive, Aerospace, Marine Title Land Rover ...

A newly converged world

instant content that pushes to the network. The work we have been doing on automotive Human Machine ...

The World: New York - Adspend drops 1.4 per cent, with auto hardest-hit

Within specific categories, the automotive and pharmaceutical sectors continued to struggle, falling 8 per cent and 5 per cent respectively. Auto dealerships were also down 1 per cent, spending $2.2 billion in the first half of this year. By media sector, spot radio, local newspapers and network TV all ...

The Work: New campaigns - UK

an automotive feature, such as hatchback . ...

Campaign Media Awards 2007: Finalists

Seager Media brand manager: Fiona Kennie AUTOMOTIVE, AEROSPACE AND MARINE Title: Tales From ...

The Work: New Campaigns - UK

Joseph Exposure: 360,000 inserts in automotive titles Rapier is behind a direct marketing campaign ... on a packet of peanuts, the packs, 360,000 of which were inserted in UK automotive titles, provide ...

New study shows decline in DM

, entertainment, automotive and IT/communications accounted for 76 per cent of the total marketing expenditure ... 67 1 12 Automotive 46 35 2 7 IT/communications 34 31 5 10 Source: Thomson Intermedia. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.