02 May 2012
| by Jamie Maker, director, Brave
The brand highlights its strong heritage as an auto innovator while promoting its latest cars.
19 Jan 2012
| by Maisie McCabe
Auto Trader, the motoring classifieds business, has got among the first crop of apps for Facebook..." social plug-in on the Auto Trader site to show their friends the car makes, models and new cars they would like to own. The Auto Trader app will share a person's wants with their friends through ...
. Depending on the performance of the "want" button Auto Trader may consider adding "own" or "used to own ...
05 Dec 2011
| by Alex Brownsell
.geelyauto.co.uk .
Matthew Cheyne, market development director of Geely Auto UK, said: "Much of the success of Geely Auto UK ...
28 Nov 2011
| by Georgina Brazier
by literally smashing the conventions of auto advertising. So we created an urban obstacle course that blends ...
22 Sep 2011
| by Sara Kimberley
Auto Trader has appointed Glue Isobar to handle its £4 million advertising account....' relationship with Auto Trader.
Glue will be responsible for Auto Trader's integrated account, which ...
motoring site.
Recent work from HMDG includes a TV campaign to promote Auto Trader's new-look website for the sale of new cars. Last year, Auto Trader launched a campaign to promote its new mobile platform. The ad ...
05 Sep 2011
| by Staff
Poynton, we won 28 creative awards, including Cannes Lions for Unilever and Auto Trader and continue ...
04 Jul 2011
| by Oliver Luft
Auto Trader has launched a £2.5m television and online ad campaign to promote its new-look website...TopGear.co.uk and Facebook, and at this week s Goodwood Moving Motor Show, which Auto Trader sponsors.
Matt Thompson, marketing director at Auto Trader, said: "Our New Cars site has already become one ...
possible response."
In September, Auto Trader launched a 2m campaign, created by Hurrell Moseley Dawson ...
15 Jun 2011
- Describe yourself in three words
Loyal, inquisitive, lush.
- How would you define marketing?
Helping to sell magazines while annoying editorial.
- What would you be if you weren't a brand manager?
A midwife.
- What advice would you give someone starting their marketing career today?...
01 Jun 2011
| by Oliver Luft
at the end of last year, and from 739.6m in 2008.
Apax acquired a 49.9% stake in TMG, publisher of Auto ...
08 Apr 2011
of choice for those who love the "useful functionality" of French auto engineering - and who enjoy a glass ...