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Auto accessory and cycle retailer Halfords has hired Countrywide Porter Novelli to handle its six...Auto accessory and cycle retailer Halfords has hired Countrywide Porter Novelli to handle its six-figure PR account. The win follows a four-way competitve pitch. Scope Ketchum previously held ... and the regional and national press. The agency will also come up with programmes for the auto division ...
SOUTH KOREA: General Motors (GM) Korea, which is in talks with debt-ridden Korean car maker Daewoo Motors, has hired LG Ad for a corporate PR campaign. The US auto giant is aiming to raise ... for Korea s auto industry. The Korean car market is dominated by domestic manufacturers Hyundai ...
it needs. For Swedish auto firm Saab, which recently picked GCI to handle its PR on a global basis ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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