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Auto Trader is planning its largest marketing push yet to guard its classified motor ad territory...Auto Trader is planning its largest marketing push yet to guard its classified motor ad ... marketing director of Auto Trader, has instructed the Scottish agency Media Faulds to blitz TV, radio ... of car buyers still don t feel Auto Trader is for them. We want to encourage them to try it ...
LONDON - Auto Trader Digital has unveiled a personalised direct mail campaign aimed at UK car...The six-part campaign by the graphic design and new media group Eventer Design offers a free two-month 'test drive' of autotrader.co.uk , and follows a successful DM campaign for Auto Trader earlier ... be advertising using the Auto Trader website, through a quirky but informative execution. "Auto Trader ...
LONDON - Trader Media Group, the owner of car sales magazine Auto Trader, will be the first media...boost its commercial performance following a lacklustre set of ABCs during 2007. Auto Trader's circulation during 2007 averaged 251,252 copies, down 9.6% from 2006. In February, Auto Trader announced ... . The supplements, each branded Auto Trader Extra, were designed to attract specific key audiences, including 25 ...
publication Auto Trader....Faulds Advertising has unveiled a pounds 10 million marketing campaign for the motoring publication Auto Trader. The campaign encompasses TV, radio, direct marketing, point of sale and PR ... of Auto Trader, said: There is a need to build on our heritage and build an emotional bond ...
Fiat Auto is tapping into the fact that people have to play different roles in life, for the direct
LONDON - Fiat Auto is tapping into the fact that people have to play different roles in life
LONDON - Fiat Auto is putting its pan-European below-the-line advertising account out to pitch...in the animal kingdom. Above-the-line activity is being supported by ambient activity through Arc. Fiat Auto ...
The agency will work on below-the-line communications for the main brand as well as for its sister companies Travelocity and the car-hire broker Holiday Autos. Tequila s first task will be to build a loyalty programme for lastminute.com. After that, it will produce consumer-focused on- and offline direct ...
The work involves inserts in motoring titles such as BBC Top Gear, Car, EVO and F1 Racing. Ads will also appear on web pages popular with prospective car buyers, such as glass.co.uk and the websites of Auto Express and Auto Trader. Respondents will be offered the chance to receive regular updates ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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