School Reports 2011: SapientNitro
05 Sep 2011 | by Staff
Poynton, we won 28 creative awards, including Cannes Lions for Unilever and Auto Trader and continue ...
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What brands can learn from Caine's Arcade
26 Apr 2012 | by Nicola Clark
It's not an app, it wasn't dreamed up by teenage coders in a Palo Alto garage and it is made entirely of cardboard, yet Caine's Arcade is the subject of one of the most popular videos on the web this month. When nine-year-old Caine Monroy created an arcade in his dad's used auto parts store in East ...
Think BR: 4G can unlock the creative potential of mobile
15 May 2012 | by Luke Harris
in place, effectively barring any mobile site or app from accessing the auto play function from within ...
The Week
20 Apr 2012
Ignite, the diversity in PR networking group, has launched its 'manifesto for change', in which it calls for the PR industry to take immediate steps towards increasing diversity. Auto Trader, the online marketplace for new and used cars, has appointed Citizen Brando as its retained PR agency ...
Brand Manager of the Week: Alex Seeberg, Marketing manager, Auto Express and Carbuyer.co.uk
15 Jun 2011
- Describe yourself in three words Loyal, inquisitive, lush. - How would you define marketing? Helping to sell magazines while annoying editorial. - What would you be if you weren't a brand manager? A midwife. - What advice would you give someone starting their marketing career today?...
School Reports 2012: Glue Isobar
02 Apr 2012 | by Staff
the capture of the Auto Trader ad business. The only accounts out the door were Burt's Bees and Codemasters ... offerings, growing Isobar UK. We celebrated new-business success - winning Auto Trader, AkzoNobel ...
Things we like
09 Jun 2011 | by Staff
LA Noire We lost hours and hours of the bank holiday weekend playing Rockstar Games' homage to the film noire genre. LA Noire contains all the thrills and spills of Rockstar's Grand Theft Auto series alongside a more immersive form of gameplay that moves closer to film narrative. It looks and sounds amazing ...
School Reports 2012: HMDG
02 Apr 2012
won 7 (biggest: Harveys) Accounts lost 2 (biggest: Auto Trader) Number ... and the agency lost two significant chunks of business - Auto Trader to Glue Isobar and Ancestry.com to VCCP ... have enjoyed our most successful year to date. We wish Auto Trader well, and are proud of our role ...
Adwatch (May 2) Top 20 recall: Audi
02 May 2012 | by Jamie Maker, director, Brave
The brand highlights its strong heritage as an auto innovator while promoting its latest cars.
Voluntary sector: Viral drives biker safety awareness
12 Jan 2012 | by Kate Magee
million views and was the most discussed global autos and vehicles video on YouTube during launch week ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
