Click 
to remove filters
Aegis-owned digital agency Diffiniti has won the £26m merged Aviva digital account after a final...of the Aviva account follows a pitch that also involved Starcom Digital, OMD Digital, All Response Media ... . The contract will run for two years subject to review. Aviva said the decision to appoint Diffiniti was taken ... the entire digital media mix effectively." Aviva awarded its £75m above-the-line media planning and buying ...
Aegis-owned digital agency Diffiniti has won the £26m merged Aviva digital account after a final...The movement of the Aviva account follows a pitch that also involved Starcom Digital, OMD Digital ... . Aviva said the decision to appoint Diffiniti was taken to consolidate activity within a single agency ... , and we have confidence in their ability to manage the entire digital media mix effectively." Aviva ...
Aviva, the umbrella brand for Norwich Union and the RAC, has chosen a list of agencies to pitch...Latitude. It is likely that Aviva will centralise the digital account into one agency as it did ... -the-line and online pitches have been sparked by the £1.1bn acquisition of the RAC last March. Aviva is looking ...
account to OMD UK, as part of the £75m Aviva pitch....the £11m RAC account in the Aviva review. ...
OMD UK has won the media planning and buying account for Aviva, covering the Norwich Union and RAC...The win marks the end of a fiercely contested pitch that consolidated Aviva's two main accounts ... :cia was also involved in the pitch. Starcom was recently appointed by Aviva to handle a £10m media marketing ... and RAC brands. The media review was called after the £1.1bn takeover of the RAC by Aviva in March ...
Insurance giant Aviva is reviewing its £64m Norwich Union media planning and buying account, held...acquired and is held by Vizeum. Aviva has held a series of "chemistry" sessions with leading agencies ... , but Aviva will be now reviewing media activities across the group following the acquisition of the RAC. A ... process due to the integration of the RAC into the company." Aviva purchased the rescue service for £1 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
