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Aviva has called a review of its digital agency arrangements as the insurer looks to consolidate...life cover and direct services insurance portfolio. Aviva currently works with a number of agencies ... Aviva s advertising account. News of the review follows a separate web-build pitch at the end of last year. Agencies are waiting for the result on this process. It also follows Aviva s decision to call ...
Aviva, the insurance brand, is to use its sponsorship of Smooth Radio's Weekend Breakfast Show...-morning show. The sponsorship was negotiated by Aviva's media agency, Publicis Groupe's ZenithOptimedia ... , highlighting the services that Aviva offers, information on a range of health-related subjects ... . In January, Aviva launched an new ad, by Abbot Mead Vickers BBDO, starring 'The Fast Show' comic Paul ...
-leaders in the health data space,' adds Castell. Clear plans Aviva is a case in point. The health ... propositions at Aviva, UK Health, says the scheme, launched in 2009, is popular. 'Our research shows that just ... , adding that all of Aviva's health information is based on sound data. As Jones says: 'There has been a ...
Abbott Mead Vickers BBDO has created an integrated campaign to support the launch of Aviva's new...The new ad is the latest in the current campaign in which Paul Whitehouse plays a range of Aviva customers. His latest character is a fishing fanatic. ...
Soup, which is based in London and Norwich, has 35 staff. Its clients include Sky, Innocent, Jordans Cereals, Virgin Money, Moonpig and Aviva. Skive and Soup will continue to operate as separate entities, but will share certain resources when required. Separately, ad industry veteran Alan Page has ...
an undisclosed amount of money into the agency, which works for clients including Liberty, RBS and Aviva ...
LONDON - Insurance giant Aviva has added advertising agency The Gate to its roster. The Gate...Last month the company announced the beginning of a two-year project to phase out the Norwich Union brand in favour of Aviva. Recently-appointed group marketing director Amanda MacKenzie will oversee the transition. The appointment of The Gate to the Norwich Union Life and Collective Insurance ...
LONDON - Aviva-owned insurance brands Norwich Union and RAC will cut their 2008 marketing spend.... The redundancies follow steps by Aviva to cut the fees it pays retained marketing agencies. Incumbent ad agency ... as chief executive. Mayer had previously been president and chief executive of Aviva Canada. ...
.22% 31,427,266 -16.58% 48 Aviva 1,301,000 178.41% 32.99% 3,943,426 316.69% 49 ING Direct ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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