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McCain ends commercial partnership with UK Athletics

. The commercial relationship between Aviva and UK Athletics is up for renewal this year. Aviva has been a ...

School Reports 2011: CMW

integrated advertising for Aviva's investment division, as well as digital work from Kellogg UK, Channel 5 ... "2010 was another great year for new-business growth with Kellogg, Aviva Investors, McCain Foods ...

Marketing Society Marketer of the Year

these in his stride. AMANDA MACKENZIE, Chief marketing and communications director, Aviva Visionary ... Union under the global Aviva moniker. Since then, she has been the spearhead of a focus on brand activity that has led Aviva to adopt a more customer-centric approach to marketing. This has been evident ...

Adwatch (6 April) - Top 20 recall: Cravendale gets creative

= ( ) Sainsbury's Abbott Mead Vickers BBDO/PHD 44 3= ( ) Aviva Abbott Mead ...

Pick & Turkey league (4 Feb 2011)

1 AMV BBDO Aviva Paul Whitehouse 1 JWT London Kit Kat crane ...

PROMOTIONAL FEATURE: Marketing Society Awards 2011

director of Aviva. Each year these awards add to the industry's knowledge on marketing excellence ... director, Aviva, Craig Inglis, marketing director, John Lewis, Chris Jansen, marketing director British ...

Arla to launch first UK range under own name

on their parent name in the UK. These include Unilever, Reckitt Benckiser and insurer Aviva. At present in the UK ...

Not Actual Size hires Derbyshire to manage Walkers

will also work with clients including Nike, NFL, Aviva, BMW and Famous Grouse. Derbyshire joins Not Actual ...

McCain chips back health focus with £5m athletics tie

Athletics' principal sponsor is insurance firm Aviva, whose sponsorship also expires in 2012. ...

The pitfalls of adopting a new brand name

to be replaced by the less patriotic-sounding Aviva, which its senior management argues will allow it to shake...the wrong reasons. However, Aviva brand development director Sally Shire identifies key differences ... believes will make the change a success. Not least of these, she says, is that 'Aviva is already a ... that has such a strong heritage in Britain. Consequently, the Aviva name is being phased in slowly ...

 

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