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PROMOTIONAL FEATURE: Marketing Society Awards 2011

director of Aviva. Each year these awards add to the industry's knowledge on marketing excellence ... director, Aviva, Craig Inglis, marketing director, John Lewis, Chris Jansen, marketing director British ...

Industry leaders gather for opening of Media 360 in Manchester

David Pattison, PHD co-founder and former IPA President, will chair the two-day event and is set to give his opening address within the next hour. Morning keynote speakers include Amanda Mackenzie, chief marketing officer at Aviva, discussing how being bold in a downturn can deliver results, followed ...

Could consolidated buying raise costs for the COI?

is that they are separate agencies rather than part of the same group." Just last month, financial services giant Aviva ...

Seven Squared to publish new magazine for Aviva

LONDON - Aviva, the private health insurance and income protection company, is launching a new...staff is undisclosed, but content will be written by contributors and Aviva's clinical staff, as well as interviews with Aviva customers and leading surgeons. Seven Squared was set up following the acquisition ...

Aviva launches Your Wellbeing customer magazine

LONDON - Aviva has appointed customer publisher Seven Squared to produce Your Wellbeing, a new...The magazine aims to demonstrate that Aviva is a health and wellbeing provider and not simply a health insurer. The magazine also actively encourages customers to engage with Aviva online ... by contributors, interviews with leading surgeons and Aviva customers who tell their individual stories. ...

Aviva reviews £150m global media planning and buying needs

LONDON - Aviva, the insurance giant formerly known as Norwich Union in the UK, has called a review...into one agency or network. It will include the media requirements for the Aviva-owned motoring company RAC. At present, Omnicom handles Aviva's 50m media business in the UK, the company's biggest advertising market ... process is being led from Aviva's London headquarters by marketing operations director Jan Gooding. She ...

Diffiniti's Robert Horler appointed managing director of Carat

At Carat, Horler will work with Steve Hobbs, who retains his role as the agency's deputy managing director. Horler founded Diffiniti as managing director in 2004 and has since expanded the Aegis Media-owned online planning and buying specialist to handle clients such as Sky Digital and Aviva. Prior to his ...

IPC's Brown named as Omnicom Media Group CEO in the UK

markets, including Shanghai and New Zealand. OMD s client roster in the UK includes McDonald s, Aviva ...

Square One wins Norwich Union customer magazine

was recently appointed by RAC, Norwich Union s sister company in the Aviva Group, to produce a customer ...

Redwood appointment puts focus on strategy

." At Starcom, Rosevear was a group account director working on Aviva, Cadillac and Pizza Hut. Before Starcom he ...

 

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