Hotline: Aviva consolidates its accounts into OMD UK
09 Dec 2005
Aviva, the company that owns the Norwich Union and RAC brands, has consolidated its £64 million
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account to OMD UK, as part of the £75m Aviva pitch....the £11m RAC account in the Aviva review. ...
Aviva, the company that owns the Norwich Union and RAC brands, has consolidated its £64 million
82.0 35.0 47.0 3 Carlsberg, Etihad, Aviva 6 5 ... ), Gillette, Aviva (corporate) 7 7 Zed 36.0 - 36 ...
The pitch was sparked by Norwich Union's parent company Aviva's £1.1bn acquisition of RAC in March. Brand Connection was the incumbent on Norwich Union for 21 years, while Vizeum handled RAC. Colin Webb, marketing director at Norwich Union General Insurance, said: "We are looking forward to building ...
OMD UK has won the media planning and buying account for Aviva, covering the Norwich Union and RAC...The win marks the end of a fiercely contested pitch that consolidated Aviva's two main accounts ... :cia was also involved in the pitch. Starcom was recently appointed by Aviva to handle a £10m media marketing ... and RAC brands. The media review was called after the £1.1bn takeover of the RAC by Aviva in March ...
director Shaun Meadows. His appointment comes as RAC parent Aviva strives to expand RAC's customer base
Aviva, the FTSE 100 group that owns Britain’s biggest insurer Norwich Union, has kicked off a...to be around £15,000 to £20,000 a month. 'We can confirm that Aviva is retendering for its UK public affairs ... Stephen Pain. 'The acquisition of the RAC means our requirements have changed.' Aviva has used Luther ... is the incumbent for motoring business RAC, which Aviva acquired in May. The RAC recently hired APCO consultant ...
115.2 73.0 42.2 13 BT (TV buying), Gillette, Aviva 6 6 ...
115.2 73.0 42.2 13 BT (TV buying), Gillette, Aviva 6 6 ...