Hotline: Aviva consolidates its accounts into OMD UK
09 Dec 2005
Aviva, the company that owns the Norwich Union and RAC brands, has consolidated its £64 million
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IPG agency hit by Aviva loss
13 Dec 2005 | by Media Week
account to OMD UK, as part of the £75m Aviva pitch....the £11m RAC account in the Aviva review. ...
OMD scoops £75m Aviva media account
07 Dec 2005 | by Media Week
OMD UK has won the media planning and buying account for Aviva, covering the Norwich Union and RAC...The win marks the end of a fiercely contested pitch that consolidated Aviva's two main accounts ... :cia was also involved in the pitch. Starcom was recently appointed by Aviva to handle a £10m media marketing ... and RAC brands. The media review was called after the £1.1bn takeover of the RAC by Aviva in March ...
Aviva reviews PA account in wake of RAC acquisition
02 Dec 2005 | by Ravi Chandiramani
Aviva, the FTSE 100 group that owns Britain’s biggest insurer Norwich Union, has kicked off a...to be around £15,000 to £20,000 a month. 'We can confirm that Aviva is retendering for its UK public affairs ... Stephen Pain. 'The acquisition of the RAC means our requirements have changed.' Aviva has used Luther ... is the incumbent for motoring business RAC, which Aviva acquired in May. The RAC recently hired APCO consultant ...
Aviva appoints Karen Earl to manage sailing sponsorship
03 Nov 2005 | by by Sam Matthews
LONDON – Aviva, the financial services group, has appointed Karen Earl Sponsorship to manage its...sponsorship of Caffari's attempt to sail solo non-stop around the world. Aviva, which owns the Norwich ... progressive way. The savings, insurance and investment company believes Caffari and The Aviva Challenge epitomise this. Stephen Pain, Aviva group corporate affairs director, said: "We chose to appoint Karen ...
Aviva bolsters RAC spend in customer drive
26 Oct 2005 | by Joanna Bowery
Insurance group Aviva is boosting its RAC brands with a hiked marketing spend, to expand its...after Aviva combined most of the RAC's marketing function with Norwich Union, following its £1.1bn ...
Starcom to tackle pan-Euro Aviva brief
14 Oct 2005
Aviva, the insurance group, has hired Starcom to develop a pan-European strategy to promote its...Aviva is expected to spend £10 million on a multimedia campaign, which will run in the UK and other markets. Starcom was appointed after completing an initial consultancy project for Aviva ... pitch for Aviva's Norwich Union and RAC brands. Aviva bought the RAC in March. It wants to increase ...
Aviva to review £64m Norwich Union account
30 Aug 2005 | by MediaWeek
Insurance giant Aviva is reviewing its £64m Norwich Union media planning and buying account, held...acquired and is held by Vizeum. Aviva has held a series of "chemistry" sessions with leading agencies ... , but Aviva will be now reviewing media activities across the group following the acquisition of the RAC. A ... process due to the integration of the RAC into the company." Aviva purchased the rescue service for £1 ...
News Brief: Aviva appoints
24 Jun 2005
INVESTOR RELATIONS: Aviva has appointed Charles Barrows as group investor relations director
Lovell axed as Aviva restructures RAC
17 Jun 2005 | by Ravi Chandiramani
of the breakdown recovery group's £1.1bn takeover by Aviva....Lovell will leave the company on 30 June. His opposite number at Aviva's insurance business Norwich Union, Ben Welsh, takes over comms responsibility for both the RAC and NU brands. The RAC's comms team remains at 13 staff, plus 12 at its Lex fleet-hire business. Rebecca Bell, Rachel Knowles ...
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