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Why 2006 was a watershed for digital

- Aegis digital umbrella Diffiniti scoops £26m Aviva digital account - Walker moves to staff up Walker ...

Strategy verdict - Vizeum

that digital is 19% of Aegis revenues. To do is to be. Diffiniti is no slouch. It scooped the huge Aviva ...

Finding the people to make digital tick

relate to each other." 9. ANDY COCKER, Head of trading, Isobar Notable accounts: Dell, Aviva, Coca ...

Profile - Manning decides to bow out at the top

of new business won in recent years, including Aviva, Carlsberg, Kia and Sara Lee. Manning points ...

Aegis appoints Cocker to head Isobar's UK trading

Cocker will now be at the forefront of pooled buying deals for both Diffiniti and Carat Digital, for clients including Diffiniti's Dell and Aviva, and Carat Digital's Abbey and British Gas. In this new role, Cocker will report to Steve Platt, Aegis Media UK and Ireland head of trading. Cocker said he ...

OMD is fastest growing top agency, says Recma report

of billings. The agency's recent wins include the £75m (UK) Aviva account. Interpublic-owned Universal ...

Unique Digital appoints Burgess as third partner

.com and Sainsbury's. The agency was recently involved in the pitch for the £26m Aviva digital account, which ...

MindShare Direct wins Endsleigh account

providers including Aviva, incorporating the Norwich Union and RAC motoring insurance brands, the Royal Bank ...

MindShare Direct wins Endsleigh task

providers including Aviva, incorporating the Norwich Union and RAC motoring insurance brands, the Royal Bank ...

Cocker rejoins Diffiniti as digital trading director

moves on to head the recently won £26m Aviva digital account at the agency..... Kennedy has now become senior account director for the Aviva digital business, which includes the Norwich ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.