23 Dec 2008
| by Staff
to communicate Aviva's name change from Norwich Union....The campaign, by AMV BBDO will run across TV, print, outdoor and online media for six months. The first TV execution, which launched today, sees the start asking themselves "would this have happened if my name had been...?" Amanda Mackenzie, chief marketing officer at Aviva, said: "As our business ...
22 Dec 2008
| by Staff
LONDON - Aviva, the international savings, investments and insurance group, will launch a major...the movie Die Hard, whilst his younger self is driving the car. The company already trades as Aviva in more ...
. Amanda Mackenzie, chief marketing officer at Aviva says: We are very proud that Norwich Union started over 200 years ago, selling protection against fire and highway robbery; as Aviva we are now the fifth ...
04 Dec 2008
, Aviva Investors and Alvarez Marsal. Insight Consultants, the Irish PR agency established in 2006 ...
18 Nov 2008
| by Staff
Kennedy Amsterdam will run across TV, cinema, digital, banners and print channels. Aviva hires Gooding Insurer Aviva has expanded its marketing team ahead of the 2009 rebrand of Norwich Union. Jan Gooding has ...
13 Nov 2008
| by Alex Brownsell
LONDON - Insurance giant Aviva has bolstered to its internal marketing team as its gears up for its...that best practice is maintained across Aviva's global marketing communications. Both marketers are set to join on 1 December. They will report directly to Aviva's chief marketing officer, Amanda Mackenzie. ...
04 Nov 2008
| by Staff
for Intermediaries, Aviva and Aegon Asset Management. ...
04 Nov 2008
| by Staff
for Intermediaries, Aviva and Aegon Asset Management. ...
24 Oct 2008
as the industry's share prices plummeted
last week. Prudential's shares fell by 29 per cent, Aviva's by 25 per ...
to finance the possible purchase of
AIG's Asian business and Aviva is facing reports that a promised £1bn ...
'.
The insurers reacted quickly, with Aviva and Prudential both publicly
insisting their capital positions ...
17 Oct 2008
's coming in
for praise for its web-focused annual review. Insurance group Aviva topped the rankings ...
13 Oct 2008
| by Alec Mattinson
message and events the banks have exerted. Insurance group Aviva topped the rankings, standing out ...
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