to remove filtersHotline: The AA secures support and funding for Front Foot
06 Nov 2009
The Advertising Association has now secured support and funding from Aviva, COI and BT for its
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Pitch update
04 Dec 2009
. Final stage meetings for Aviva's global media pitch have drawn to a close, with the incumbent, OMD ...
Media: All about ... Is pitch mania destroying media agencies?
23 Oct 2009
's Group M and Carat. Aviva calls a pitch for its international media. The bulk of the spend is focused ...
Direct Approach: Suddenly, DM is fun
16 Oct 2009 | by Mike Cullis, Darren Burnett, Elvis
such as Aviva are using their classic broadcast advertising to shout about how much they "get it". But where ...
Direct Approach: Roundtable Discussion - The end of advertising apartheid
16 Oct 2009 | by Claire Billings
ads for the Aviva relaunch. They might not have been as pretty as Abbott Mead Vickers BBDO ...
The Week: People News - Kitson set to depart Aviva
18 Sep 2009
John Kitson, the sales and marketing director for Aviva's general insurance business, is set
Opinion: Why ad ban could lead to rise in binge-drinking
18 Sep 2009
review, Aviva being the latest. The reason isn't hard to fathom. Consolidation can bring about ...
Agencies line up for Aviva direct brief
03 Sep 2009 | by Matt Williams
LONDON - Aviva, the UK insurance provider, is on the hunt for an agency to handle the direct...for the business, with a decision expected towards the end of October. Aviva currently works with a number ... Dog. Agencies have shared activity for Aviva's investment arm on a project basis. The company ... businesses and consumers. Aviva's investment arm is one of the UK's leading providers of investment ...
The Work: Private View
21 Aug 2009
attitude, which the commercial from Aviva (5) completely lacks. Phil tells how it's a bit of a struggle ... Exposure: National TV 5. AVIVA Project: Aviva direct insurance Client: David Tyers, director of marketing, Aviva Brief: Communicate that Aviva recognises the deal hunter in everybody Agency: Abbott Mead ...
The Work: New Campaigns - UK
31 Jul 2009
. The idents all finish with the new campaign endline: "Volkswagen. Taking you further." AVIVA - AVIVA DIRECT INSURANCE CREDITS Project: Aviva direct insurance Client: David Tyers, director of marketing, Aviva Brief: Communicate that Aviva recognises the deal hunter in everybody Creative agency: Abbott ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
