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Aviva faced a torrent of online criticism last Sunday after it ran adverts during ITV's Downton...After the flood of complaints about the adverts, Aviva was forced to issue a statement. 'We ... -fire hit, but what a disaster. You can tell Aviva's creatives wanted to devise the next Gold Blend or BT ... of the modern world. What was Aviva thinking in giving us such a hideous tale of motorbike accidents ...
Tough lock The Red Consultancy thought up a clever wheeze for insurance client Aviva: planting...and always secure their bike securely (especially in Fulham), it does gain Aviva recognition as an insurer. Product placement is minimal and Aviva is nicely associated with bike insurance, but what's missing ... insurance as the saviour. And, when seeded appropriately online and backed up with the great data Aviva has ...
Aviva has bolstered its comms team by bringing in Brunswick's Nigel Prideaux as group comms...responsibility for Aviva's corporate media relations and internal communications worldwide. Prideaux was most recently a partner at City PR agency Brunswick, where he worked on Aviva's takeover of RAC in 2005. He ... , currently group external affairs director, will take up the new role of corporate affairs director for Aviva ...
Aviva has shaken up its comms team by bringing in Brunswick's Nigel Prideaux as group comms...communications director, with responsibility for Aviva's corporate media relations and internal communications worldwide. He was most recently a partner at City PR agency Brunswick, where he worked on Aviva ... director for Aviva's UK business, with responsibility for media relations, public affairs and internal ...
risks making other insurance companies look dull in comparison. This suggestion clearly galvanised Aviva, which was scheduled to announce its results later that same week. Aviva's chief executive Andrew Moss ... , but the point is that it forced journalists to think about Aviva's market position and strategy in a way ...
Aviva Investors, the asset management business of insurance giant Aviva, has appointed Paul...Lockstone is currently MD of Edelman's EMEA financial practice and will start at Aviva Investors in January 2010, reporting to Erich Gerth, global business development director. He will lead external ... and corporate communication activity will be invaluable to Aviva Investors as we continue to grow our global ...
Fishburn Hedges is set to lose key client Aviva after the insurance heavyweight sidelined...Fishburn Hedges is set to lose key client Aviva after the insurance heavyweight sidelined the agency from its ongoing pitch process. Fishburn Hedges was placed on alert earlier this year when Aviva decided to put the account out to pitch (PRWeek, 25 February). Since then the client has drawn up a ...
heavyweight Aviva....said Sainsbury s was now dec iding between two other rival agencies. The Aviva pitch process will be led jointly by Tracey Crouch, Aviva s head of UK public aff airs, and Ian Beggs, the firm s head of European and international public affairs. In a statement, Crouch said: Aviva is reviewing its UK and EU ...
Hill & Knowlton and Frank PR have both secured six-figure consumer briefs with Aviva-owned firms...as supporting the insurer's rebranding campaign to the Aviva name this year. At the same time, the agency ... relations at Norwich Union Insurance, said: 'As we moved to rebrand to Aviva, we saw an opportunity to look ...
Aviva Investors, the asset management arm of insurance heavyweight Aviva, has appointed a new...'s and Bloomberg. Her appointment forms part of the company's one Aviva' drive, focussed on integrating the group's various global businesses under the Aviva umbrella. The Aviva group is the world's 5th largest ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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