18 Sep 2009
John Kitson, the sales and marketing director for Aviva's general insurance business, is set
03 Sep 2009
| by Matt Williams
LONDON - Aviva, the UK insurance provider, is on the hunt for an agency to handle the direct...for the business, with a decision expected towards the end of October. Aviva currently works with a number ...
Dog. Agencies have shared activity for Aviva's investment arm on a project basis. The company ...
businesses and consumers. Aviva's investment arm is one of the UK's leading providers of investment ...
26 Jun 2009
Aviva, the insurance group, has signed a deal to sponsor ITV Drama Premieres....Idents, carrying the line "for life's little dreams", will air in July
to build awareness of Aviva's life insurance, investment, retirement and
healthcare products. The deal follows Aviva's high-profile name change
campaign, featuring a range of celebrities, through Abbott Mead Vickers
BBDO. ...
05 Jun 2009
Aviva has saved vast sums of money on its latest rebranding advertising campaign because
06 Mar 2009
| by Kate Nettleton
LONDON - Aviva is launching another celebrity-filled campaign featuring the likes of Ringo Star...The ad, created by Abbott Mead Vickers BBDO, sees the celebrities alongside members of the public expressing their opinions about what they expect from an insurance company. By featuring these diverse viewpoints, the campaign seeks to promote Aviva's commitment to the consumer's needs. The campaign follows ...
23 Dec 2008
| by Staff
to communicate Aviva's name change from Norwich Union....The campaign, by AMV BBDO will run across TV, print, outdoor and online media for six months. The first TV execution, which launched today, sees the start asking themselves "would this have happened if my name had been...?" Amanda Mackenzie, chief marketing officer at Aviva, said: "As our business ...
04 Apr 2008
Aviva has appointed Soup, GT, glue and Chemistry to the digital advertising roster for Norwich
01 Feb 2008
| by Kate Nettleton
Aviva, the insurance group that owns Norwich Union and the RAC, has called a review of its £4...Union Direct and Norwich
Union Life tasks. Last week, Aviva appointed Amanda MacKenzie as its marketing director.
She is due to join the company in March. Aviva declined to comment. ...
31 Jan 2008
| by Kate Nettleton
LONDON - Aviva, the insurance group that owns Norwich Union and the RAC, has called a review of its...Union Direct and Norwich Union Life tasks. Last week, Aviva appointed Amanda MacKenzie as its marketing director. She is due to join the company in March. Aviva declined to comment. ...
25 Jan 2008
director at Aviva, the owner of Norwich Union and RAC. Mackenzie will join on 3 March in a global role