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The Annual 2011: Top 10 celebrity ads

16 Dec 2011 | by Staff

in his kitchen that really makes the spot. 7. Aviva, Paul Whitehouse OK, so Abbott Mead Vickers BBDO's Aviva campaign starring Whitehouse has been a bit hit and miss, but one spot ...

Agency of the Year: Bartle Bogle Hegarty

15 Dec 2011

director Paul Brazier s expanding creative department this year, and creative highlights include the Aviva ...

Digital Agency of the Year: AKQA

15 Dec 2011

successful new-business year, winning nine pitches: Aviva, GLL, JustGiving, The Wall Street Journal, Unum ...

Lloyds help employees buy-out embattled Media Square for £11m

08 Dec 2011 | by Arif Durrani

leaving his role of global brand director at Aviva, was upbeat about the group's future prospects. He ...

Can advertising win over the public?

08 Dec 2011 | by Ian Barber

industry players turned out at ITV recently to take stock of progress. "When Tim first approached Aviva ... , chief marketing and communications officer, Aviva "People still love great ads. I think they have ...

Aviva's 'Downton Abbey' idents rapped for sales message

05 Dec 2011 | by Maisie McCabe

Aviva, the insurance brand, has been admonished by Ofcom for the controversial idents for its...In October Aviva modified its sponsorship bumpers for Downton Abbey after widespread media ... Campaign revealed Aviva had decided to change them it emerged that broadcasting regulator Ofcom had ... of paper and saying: "I think I m still covered if I do that course!" followed by the line: "Aviva Income ...

TMW bolsters planning and social offering

24 Nov 2011 | by Anne Cassidy

, overseeing social brand strategy for accounts including the BBC and Aviva Health. At TMW, Buckley ...

Aviva revamps Downton Abbey idents as Ofcom launches investigation

30 Sep 2011 | by Maisie McCabe

Aviva, the insurance brand, has modified the idents for its sponsorship of 'Downton Abbey...Aviva is the headline sponsor of 'Downton Abbey' as part of a wider deal covering ITV's drama ... motorcycle accident and lost his job as a result but was helped by Aviva because he had taken out income protection insurance. Aviva's idents have attracted criticism due to the downbeat tone jarring ...

CST The Gate snares Aviva's Mugliston as chief executive

22 Sep 2011 | by Sara Kimberley

CST The Gate has poached Aviva's global brand director, Luke Mugliston, to become its chief..., the managing director, becomes chairman. Mugliston leaves Aviva after seven years, during which time ... Tim Lindsay. Mugliston said: "While I am sad to leave Aviva, I always planned to come back ...

Things we like

22 Sep 2011 | by Staff

get. And one thing we don't ... Aviva's Downton Abbey sponsorship idents We were excited ... , our enjoyment of the first episode was diminished somewhat by the Aviva sponsorship idents, created by Abbott Mead Vickers BBDO. In what can most kindly be described as a "bold" move, Aviva used its ...

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