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Scalps have already been claimed with the departure of the Aviva chief executive, Andrew Moss, and Sly Bailey from Trinity Mirror, as shareholders criticise company performance and chief executive pay. For Bailey, it was increasingly difficult to convince the owners of Trinity Mirror that her 1.7 million pay ...
Aviva has appointed Dare to handle its consolidated digital advertising account....The agency won the account after a competitive pitch against Razorfish, Weapon 7 and TMW. Aviva ... to consolidate into a single agency. Dare will now handle Aviva's consolidated digital account, also covering ... handles Aviva's advertising account, but is unaffected by the appointment. Separately, Aviva's review ...
to be dragged on for another three hour-long shows. On the positive side, the Aviva sponsorship idents weren ...
in his kitchen that really makes the spot. 7. Aviva, Paul Whitehouse OK, so Abbott Mead Vickers BBDO's Aviva campaign starring Whitehouse has been a bit hit and miss, but one spot ...
Aviva, the insurance brand, has modified the idents for its sponsorship of 'Downton Abbey...Aviva is the headline sponsor of 'Downton Abbey' as part of a wider deal covering ITV's drama ... motorcycle accident and lost his job as a result but was helped by Aviva because he had taken out income protection insurance. Aviva's idents have attracted criticism due to the downbeat tone jarring ...
get. And one thing we don't ... Aviva's Downton Abbey sponsorship idents We were excited ... , our enjoyment of the first episode was diminished somewhat by the Aviva sponsorship idents, created by Abbott Mead Vickers BBDO. In what can most kindly be described as a "bold" move, Aviva used its ...
The beginning of the second series brought in a 34.6% share of viewing and an average 9.27 million viewers (including ITV1 +1) between 9pm and 10.30pm last night. Aviva, which has a sponsorship deal covering ITV's drama output, used 'Downton Abbey' to introduce new idents about the benefits of income ...
shortlisted for Aviva "you are the big picture" in the Financial Products and Services category and for its O2 ...
following the success of campaigns from Aviva and NatWest. As the home of the Javelin trains, St Pancras ...
Aviva has launched an emotional TV ad that features comedian Paul Whitehouse as a dead man who...The ad, created by AMV BBDO, adopts a different approach to previous Aviva life insurance ads and is aimed at people who have lost a loved one. It is targeting the nearly 20 million people 39% of UK ... -death approach differs from previous Aviva Life Insurance campaigns, which have focused on the "what if ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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