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Aviva has shortlisted six agencies for its £4 million Norwich Union digital advertising pitch
Abbott Mead Vickers BBDO has created an integrated campaign to support the launch of Aviva's new...The new ad is the latest in the current campaign in which Paul Whitehouse plays a range of Aviva customers. His latest character is a fishing fanatic. ...
Aviva has called a review of its digital agency arrangements as the insurer looks to consolidate...life cover and direct services insurance portfolio. Aviva currently works with a number of agencies ... Aviva s advertising account. News of the review follows a separate web-build pitch at the end of last year. Agencies are waiting for the result on this process. It also follows Aviva s decision to call ...
LONDON - Insurance giant Aviva has added advertising agency The Gate to its roster. The Gate...Last month the company announced the beginning of a two-year project to phase out the Norwich Union brand in favour of Aviva. Recently-appointed group marketing director Amanda MacKenzie will oversee the transition. The appointment of The Gate to the Norwich Union Life and Collective Insurance ...
LONDON - Aviva has completed the review of the £4m combined digital rosters for its Norwich Union
Aviva has launched a Facebook app that sends "virtual cheers" to members and their friends who make...maintaining a healthy lifestyle, as part of Aviva s wider Healthy Cheer digital campaign. The app has been launched by Aviva Health UK, the insurer's health arm. Users are asked to submit their details and add a ... the option of sharing the video via Facebook and Twitter. Aviva Health UK launched its Healthy Cheer ...
LONDON - Aviva, owner of Norwich Union and RAC, has awarded Aegis agency Diffiniti its £20m digital...The review was called as part of Aviva's consolidation strategy in an effort to drive efficiency, following its acquisition of RAC last year. Over the past 12 months, Aviva has merged the £64m RAC ... account. Aviva is boosting spend on its RAC brand this year in a bid to boost its insurance customer ...
Aviva is looking to take on rival Admiral with an ad campaign to support its new MultiCar insurance...the Ollie. Heather Smith, director of marketing at Aviva, said: "This new campaign builds on the success ... Aviva as interim brand, sponsorship and corporate responsibility director . He reports to Aviva's UK ...
Aviva, the insurance group that owns Norwich Union and the RAC, has called a review of its £4...Union Direct and Norwich Union Life tasks. Last week, Aviva appointed Amanda MacKenzie as its marketing director. She is due to join the company in March. Aviva declined to comment. ...
LONDON - Aviva, the insurance group that owns Norwich Union and the RAC, has called a review of its...Union Direct and Norwich Union Life tasks. Last week, Aviva appointed Amanda MacKenzie as its marketing director. She is due to join the company in March. Aviva declined to comment. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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