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SINGAPORE - Mark Duffy, Aviva's regional marketing director of life products and marketing for Asia...Duffy was based in Aviva's Singapore office. His last working day was understood to be at some time last week. At press time, Aviva Asia was not available for comment on Duffy's departure. A replacement for Duffy is expected to be announced imminently. Last October, Aviva launched its first global ...
Aviva has called a review of its digital agency arrangements as the insurer looks to consolidate...life cover and direct services insurance portfolio. Aviva currently works with a number of agencies ... Aviva s advertising account. News of the review follows a separate web-build pitch at the end of last year. Agencies are waiting for the result on this process. It also follows Aviva s decision to call ...
Aviva has appointed Dare to handle its consolidated digital advertising account....The agency won the account after a competitive pitch against Razorfish, Weapon 7 and TMW. Aviva ... to consolidate into a single agency. Dare will now handle Aviva's consolidated digital account, also covering ... handles Aviva's advertising account, but is unaffected by the appointment. Separately, Aviva's review ...
Aviva is holding a review of its global advertising arrangements for its investment division....such as Independent Financial Advisors (IFA). The review is being led by Aviva s global marketing and corporate affairs director Paul Lockstone. The review follows the departure of Aviva Investors global marketing ... . Aviva, which spent 11.7m on direct marketing last year according to The Nielsen Company, currently uses ...
Aviva has launched an ad campaign encouraging consumers to nominate local community 'heroes'....print, outdoor, direct marketing and digital activity, showcasing real Aviva customers. Each ad ... , with an overall winner set to receive 10,000. Susan Helmont, head of brand at Aviva UK, said: "This campaign ... , creating a real sense of how Aviva recognises what matters most to customers." Media buying ...
LONDON - Aviva, the insurance giant, has kicked off a pitch for its estimated £150 million global...The review has been called with the aim of consolidating Aviva s media into one agency or network and affects all the 28 markets that the insurer operates in globally. Media planning and buying for the Aviva-owned RAC is included in the process. Aviva uses a variety of agencies from each of the five major global ...
Aviva is reviewing the global ad arrangements for its investment division.
Aviva has appointed CMW to handle the global integrated advertising for its investment arm....by Jennifer Horner, the global marketing director for Aviva Investors. CMW will now be responsible for developing a global positioning and brand strategy for Aviva Investors that will launch in the first quarter ... 's appointment marks the first time that Aviva has used an agency to work on global campaigns specifically ...
CST The Gate has poached Aviva's global brand director, Luke Mugliston, to become its chief..., the managing director, becomes chairman. Mugliston leaves Aviva after seven years, during which time ... Tim Lindsay. Mugliston said: "While I am sad to leave Aviva, I always planned to come back ...
for Aviva globally what Paul Whitehouse has done for the insurance giant in the UK? John Tylee speaks...clinched promotion to the Premier League. Gooding, Aviva's global marketing director, was happy knowing what a boost the achievement will be to the city with which Aviva - in its previous incarnation ... 's equally hopeful that what's good for Norwich will be equally good for Aviva, the football club's main ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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