Branding: Brand in the news - Aviva
14 Jan 2009 | by Carl Ratcliff, Head of brand strategy, Five
Aviva is an odd name. More like a small car. Or, a beauty spa. Sorry, that's Aveda. In fact it
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Aviva appoints The Gate to roster
19 May 2008 | by Alex Brownsell
LONDON - Insurance giant Aviva has added advertising agency The Gate to its roster. The Gate...Last month the company announced the beginning of a two-year project to phase out the Norwich Union brand in favour of Aviva. Recently-appointed group marketing director Amanda MacKenzie will oversee the transition. The appointment of The Gate to the Norwich Union Life and Collective Insurance ...
News brief: Aviva sheds jobs
20 Sep 2006
Aviva is shedding 30 roles in its 750-strong Norwich Union marketing function as part of the group
Aviva completes digital agency line-up
28 Mar 2008 | by Ed Kemp
LONDON - Aviva has completed the review of the £4m combined digital rosters for its Norwich Union
Aviva hands RAC chief wider role
04 May 2006
Insurance giant Aviva has promoted RAC marketing director Shaun Meadows to the role of marketing...responsibility for RAC. Aviva combined most of RAC's marketing operations with Norwich Union following its £1 ...
Aviva bolsters RAC spend in customer drive
26 Oct 2005 | by Joanna Bowery
Insurance group Aviva is boosting its RAC brands with a hiked marketing spend, to expand its...after Aviva combined most of the RAC's marketing function with Norwich Union, following its £1.1bn ...
Amanda Mackenzie quits British Gas for Aviva
21 Jan 2008 | by Jeremy Lee
company to join Aviva as group marketing director.
Aviva strikes deal with ITV Drama Premieres
23 Jun 2009
Aviva has struck a sponsorship deal with ITV Drama Premieres. The tie-up will begin next month
BRANDING BRIEFS: Aviva unveils new visual identity
07 Mar 2002
Aviva, the new name for insurance group CGNU, has unveiled its visual identity created by Corporate
Aviva senior marketers lose jobs following review
21 Nov 2007 | by Ed Kemp
director Alastair Pegg. A spokeswoman for its parent company, Aviva, said Pegg, who had been in the role ... Union and the RAC, had both left the company. Aviva has completed its board-level review and will look ... of Aviva Singapore. He had been promoted to sales and marketing director in May 2006. The management ...
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