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LONDON - HSBC is launching an insurance brand in conjunction with Aviva, which will be backed by a...planning and buying. By picking Aviva, the industry s biggest player with a 15% market share through ...
Bishop and Roberts led the creation of Starcom+, a Starcom division set up to offer branded content and alternative media strategies, in 2005. It has worked for clients including Levis and Aviva. Roberts left Starcom earlier this year amid a restructure of the agency by new chief executive Linda Smith ...
Prior to Tesco.com and Tesco Direct, Davidson was commercial and marketing director for Tesco Personal Finance and previously director of Clubcard. In addition, Norwich Union has appointed Nic Nicandrou, group financial control director of Aviva, Norwich Union's parent company, as finance director ...
This was the message delivered by Aviva chief marketing officer Amanda Mackenzie at the seventh annual Media 360 conference in Manchester last week. Outlining the success of the 2009 rebrand of Norwich Union to Aviva, Mackenzie said passion and creativity were essential for brands looking to stand ...
rewarding those prepared to take risks and support creative ideas. Mathieu pipped Amanda Mackenzie, Aviva ...
, AOL, Aviva, The Climate Group, MTV Networks, Orange, QVC and Virgin Atlantic. Ken Roberts ...
will also work with clients including Nike, NFL, Aviva, BMW and Famous Grouse. Derbyshire joins Not Actual ...
. Creston enjoyed a record period for new business, bringing in 11m in revenue through wins such as Aviva ...
, Marc Nohr, Vonnie Alexander and Jeremy Shaw. It recently landed Aviva's £20m motor and niche insurance ...
KES provides strategic consultancy through to sponsorship activation and only works for sponsors, not for rights owners. The agency, which was named Marketing magazine Sponsorship Agency of the Year in 2005, has clients including Aviva, British Airways, Coca-Cola, Guinness and RBS. The deal is the third investment ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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