PRWEEK AWARDS 2003: Product & Promotion - Healthcare: Ethical
31 Oct 2003
WINNER - B SAFE - AVENTIS PASTEUR MSD; RED DOOR COMMUNICATIONS...Hepatitis B is currently the only sexually-transmitted infection that can be prevented ... wanted to raise awareness of the vaccination's importance. For the B Safe campaign, Red Door ... London. Over six months in 2002, the campaign aimed to increase jabs by ten per cent. B Safe launched ...



