Click 
to remove filters
its B2B venture Siemens Enterprise.
telecoms company has approached a number of agencies directly as it aims to ramp up its B2B activity, which...last year, which saw the exit of its head of B2B communications, Stephen Mills. In 2003, O2 ...
for targeting corporate customers including retailers, will be responsible for handling Nokia's B2B advertising ... . Its B2B work has previously been handled in-house and by several smaller agencies in various European markets. The Nokia B2B review follows recent changes in its UK marketing department that saw the mobile ...
's move to hire a B2B agency comes as it steps up its activity in the search space through its Bing engine and also builds its range of display ad solutions. Separately, Microsoft is reviewing its global B2B ...
relationships with international B2B agencies that are seeking a large-scale solution for reaching bigger ...
Expedia is seeking an agency to handle a pan-European business-to-business mobile campaign as it prepares to relaunch across Europe.
LONDON - DIY retailer B&Q is reviewing its estimated £40m advertising account after six years...be connected to B Q's recently started sponsorship of Channel 4's property programming, including 'Location, Location, Location' and 'Grand Designs'. JWT has held the account since WPP Group bought B Q's previous incumbent agency, Bates, in 2003. Warren Scarr, director of brand advertising at B Q, said: "As everyone ...
B&Q is reviewing the CRM and direct marketing account for its TradePoint business, which targets...The retailer has approached a number of agencies about the review as it looks to ramp up its loyalty programme across its trade customers. TradePoint is a new Trade Counter operation at B Q ... Connect, Rapier and the now-defunct Personal. The review follows recent advertising activity by B Q ...
B&Q has added Green Cave People, the start-up launched by Malcolm Green and Marc Cave last...retailer to help promote its sustainability and environmental credentials. It is thought that B Q ... the message at the heart of its marketing communications in 2012. B Q spends around 55 million ... mainstream, and that's the heartland of B Q. We're thrilled to be working with one of the UK's most famous ...
LONDON - J Walter Thompson is understood to be leading the race for B&Q's £33m advertising account...after French rival Publicis Groupe refused to enter into a bidding war. B&Q put its account up ... at Cordiant. The deal means that even if WPP wins or loses in its bid for B&Q, the account will likely end ... that the Bates team running the B&Q account will move to JWT, with the account marking the end of almost 20 years ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
