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Molton Brown plots DM push with B'lowfish

LONDON - Molton Brown, the luxury cosmetics brand, has signed up integrated agency B...It is the first time Molton Brown has hired a dedicated marketing agency and is part of the company's plan to expand in the UK and beyond. B'lowfish will be responsible for targeting consumers ... . Neither B'lowfish nor Molton Brown were available for comment as Marketing went to press. If you have ...

Former Tatler editor joins Northern & Shell's B Happy

of Northern & Shell's new upmarket fashion and beauty title, B Happy.

DMB&B hits fashion world with anti-fur ad

DMB&B is launching a fresh attack on the use of fur in fashion this week with a poster campaign

M&B reveals first work for New Look

M B has worked with 4creative to deliver an integrated campaign designed to promote the opening of New Look's flagship store on Oxford Street. It also aims to encourage Londoners to reappraise ... managing partner at M B, said: "This is one of those campaigns where literally everything communicates ...

Umbro flaunts football loyalty via DMB&B ads

Umbro confronts the routine disappointments of football players and supporters in a commercial by DMB love hurts , which takes a poignant look at the downside of the game.

Reebok targets women with NFL-themed range

Reebok is tapping into the urban clothing market by signing R'n'B star Jamelia to front a range

Hachette secures Adidas deal across girls titles

girls and young women with an exclusive display advertising deal across Hachette Filipacchi UK's B...The deal, through Adidas's media agency PHD, includes the back covers of the March issues of Sugar and B, out this week. Both feature models posing in Adidas clothing, with coverlines in the magazines' house styles. The covers were shot by the magazines' editorial and fashion teams to an Adidas Colours ...

Hotline: Marc Shillum to leave Bartle Bogle Hegarty

's for the past two years, is leaving to become a creative partner at the San Francisco-based agency Plan-B.

Reebok signs the 'longest legs in showbiz' star Jamelia

LONDON - Jamelia, the British R'n'B star behind smash hits such as 'Thank You', has been signed

Jamelia replaces Rachel Stevens as face of Pretty Polly

LONDON - Urban R'n'B singer Jamelia is to replace former S Club singer Rachel Stevens, who was said

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.