Burger King hunts for direct agency
12 Jan 2012 | by Sara Kimberley
, and appoint McGarryBowen to its US account and CHI Partners to the UK business. CP B created TV activity ...
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Power 100 Marketers of 2009: 51-100
27 May 2009 | by Staff
Key: £ = Spending power; i = Influence; B = Brand; C = Celebrity; E = Entrepreneur...Airways B Despite his promotion to sales and marketing director at British Airways last December ... for alleged price-fixing offences at the airline. =53. Matt Close, Unilever B Close, a Unilever lifer ... B Nevett is marketing director of Unilever's food and ice cream division, and in this role has ...
Power 100 Marketers of 2009: 1-50
27 May 2009 | by Staff
= Influence; B = Brand; C = Celebrity; E = Entrepreneur View pictures from the Power 100 Party 1. Justin King, Sainsbury's I B H The supermarket's chief executive, King seems to have achieved ... , Unilever I B H It has been a year of change for Clift, who relinquished his role as vice ...
Burger King pushes innovation message with first lamb recipe
29 Mar 2012 | by Matthew Chapman
to split from global agency Crispin Porter Bogusky (CP B) and take a more regional approach to advertising. CP B introduced 'The King' brand mascot to the UK for the first time last year before Burger ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
number of entries with our B2B and new Content Marketing category being very well supported ... Business) IAS b2b Marketing SME marketing Burness The Leith Agency FreestyleXtreme ...
Burger King hands £12m UK advertising to CHI
18 Aug 2011 | by Anne Cassidy
, in March. A separate pitch was also held for the fast-food giant s advertising in Spain. CP B, which had ...
The BR 200 July 2011: The web's most influential bloggers (1-50)
21 Jul 2011 | by Staff
47 The InfoPreneur 9416 48 Drew B's take on tech PR 9204 ...
The BR 200 May 2011: The web's most influential bloggers (1-50)
18 May 2011 | by Staff
Hallam 9301 45 Drew B's take on tech PR 9120 ...
Helen Edwards on Branding: Xerox means business
13 Oct 2010 | by Helen Edwards
. It is early days, but Xerox's transformation may play out to be an object lesson for other B2B brands seeking ...
Helen Edwards on Branding: Time to get touchy-feely
28 Apr 2010 | by Helen Edwards
with the touchy-feely awareness of the cabin crew, so you'd better get back there and muck in. Capital-B Bonding, which is a marvel of arithmetic extrapolation, can only be improved by small-b bonding, which is an all ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
