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M&B to bolster J&B's core global markets

Diageo has appointed Michaelides Bednash to work on its Scotch whisky brand J B internationally....of connecting J B with its core 18- to 24- year-old market. M B's work will initially focus on ideas ... the brand to life. M B secured a similar international role for Unilever this summer, briefed to develop communications channels with consumers outside traditional advertising. J B is the number-two Scotch ...

M&B appointed to bolster J&B's core global markets

LONDON - Diageo has appointed Michaelides & Bednash to work on its Scotch whisky brand J&B...of connecting J&B with its core 18- to 24- year-old market. M&B's work will initially focus on ideas ... the brand to life. M&B secured a similar international role for Unilever this summer, briefed to develop communications channels with consumers outside traditional advertising. J&B is the number-two Scotch ...

DMB&B in Southern Comfort revamp

DMB s Deep South heritage.

DMB&B brings fun to Mars television spots

advertising campaign through DMB&B

Lintas nets Burger King from DMB&B

Burger King has stunned its incumbent through-the-line agency, DMB&B, by awarding its multi

M&B secures place on Cadbury roster

M&B joins Trident's existing agencies - Starcom, JWT, RPM and AKQA - and will now develop new communications ideas for the Trident brand, which launched amid widespread controversy in January this year. M&B ... are looking to build on that. We've appointed M&B to use its philosophy and thinking to inject new ideas ...

M&B lands place on Cadbury roster

M B joins Trident s existing agencies, Starcom, JWT, RPM and AKQA and will now develop new communications ideas for the Trident brand, which launched to widespread controversy in January this year. M B s appointment follows months of speculation that the confectionery brand is planning to review its media out ...

NEWS: Unigate hires DMB&B for ads return

year in conjunction with the National Dairy Council. DMB&B won the account without a formal ...

DMB&B pushes Tetley drawstring bag

The Tetley Tea folk are back on television this week in a commercial to promote the launch of Tetley s drawstring tea-bag.

DMB&B gets playful in Maltesers film

DMB the lighter way to enjoy chocolate by emphasising emotional light-heartedness.

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.