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Siemens reviews Euro B2B account

The review, which also includes its corporate communications, covers the German electronics company's entire B2B comms business, including above the line, direct, media, digital and PR. Agencies ... agencies will be briefed to work closely together to create a new B2B strategy for the company, with much ...

Nokia in hunt for agency to handle global B2B account

for targeting corporate customers including retailers, will be responsible for handling Nokia's B2B advertising ... . Its B2B work has previously been handled in-house and by several smaller agencies in various European markets. The Nokia B2B review follows recent changes in its UK marketing department that saw the mobile ...

VCCP and SFW land Microsoft B2B task

's move to hire a B2B agency comes as it steps up its activity in the search space through its Bing engine and also builds its range of display ad solutions. Separately, Microsoft is reviewing its global B2B ...

Orange seeks digital agency for B2B task

LONDON - Orange Business Solutions is looking for a digital creative agency to handle all of its UK-based online marketing.

Orange seeks digital agency for B2B task

Orange Business Solutions is looking for a digital creative agency to handle all of its UK-based online marketing.

Hotline: Pitch for BT's b2b account narrows

The pitch for BT's £17 million business-to-business account has been narrowed down to two agencies. McCann Erickson and Rainey Kelly Campbell Roalfe/Y&R will contest the business after Delaney Lund Knox Warren & Partners was eliminated.

Lida lands Telewest B2B direct account

Lida has won the Telewest Broadband business-to-business direct marketing account.

Telewest seeks agency for internet B2B brief

LONDON - Telewest is looking for an agency to handle online communications that will boost take-up of its voice and data services among businesses.

HOTLINE: Hutchison looks for agency to handle b2b account

Hutchison is looking for an agency to handle its business-to-business account and has whittled its search down to a shortlist of three. It has also decided to run a selection of brand awareness TV commercials produced by its below-the-line agency TBWA/GGT.

C&B adds to magazine portfolio

C s title and a PC publication and has more consumer offerings in the pipeline.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.