B&Q is reviewing the CRM and direct marketing account for its TradePoint business, which targets...The retailer has approached a number of agencies about the review as it looks to ramp up its loyalty programme across its trade customers. TradePoint is a new Trade Counter operation at B Q ... Connect, Rapier and the now-defunct Personal. The review follows recent advertising activity by B Q ...
B&Q has added Green Cave People, the start-up launched by Malcolm Green and Marc Cave last...retailer to help promote its sustainability and environmental credentials. It is thought that B Q ... the message at the heart of its marketing communications in 2012. B Q spends around 55 million ... mainstream, and that's the heartland of B Q. We're thrilled to be working with one of the UK's most famous ...
A campaign for American Express, created with Digitas and with above-the-line support from Crispin Porter & Bogusky, has won the inaugural Facebook Studio Award.
by music producer Mark Ronson and singer Katy B, and features a host of Olympic athletes...., 'Anywhere in the world', has been written by both Ronson and Katy B, and will be released as a single ...
Facebook has called on David Sable, Y&R global chief executive officer, and Jeff Benjamin, CP+B
'. In addition, CP B has hired Bertie Scrase and Christen Brestrup from WCRS Co, where the pair worked on Mini ... 's, Kellogg's and Nintendo. The two teams will report to CP B executive creative directors Ben Walker ... Power . The business was the first significant win for CP B since it opened a London office in June last ...
. HP also used the musician Plan B in a UK cinema and digital campaign, created by Drum, in June last ...
came at a time of considerable upheaval for CP B (which has its headquarters in Boulder, Colorado ... Bogusky had also left. Nonetheless, it forged ahead. Chuck Porter, the agency partner, explained that CP B ... alongside Darin Brown, the president of CP B Europe. The new London office, based in King's Cross ...
the musician Plan B to support its No17 variant . St Luke s also created a TV spot, "summer HQ", backed ...
, and appoint McGarryBowen to its US account and CHI Partners to the UK business. CP B created TV activity ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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