01 May 2012
| by Kim Benjamin
number of entries with our B2B and new Content Marketing category being very well supported ...
Business) IAS b2b Marketing
SME marketing
Burness The Leith Agency
FreestyleXtreme ...
01 Jun 2011
| by Ben Bold
Knorr owner Unilever ran the two ads, created by Torch B2B, in a catering magazine.
The first showed an image of a tub of gravy granules and bragged that Knorr offered "Unbeatable taste vs. Bisto," with smaller text claiming "Knorr has unbeatable scores for taste, appearance, consistency and aroma when ...
11 May 2011
| by Ed Owen
current form.
888 launched its b2b division, Dragonfish, in 2009 .
since it extended its remit ...
27 Apr 2011
| by Gemma Charles
on websites. It has been running a consumer and B2B marketing campaign to raise awareness of the change ...
12 Apr 2011
| by Katherine Levy
and B2B marketing for the Financial Times, said: "This campaign underlines the FT's commitment ...
17 Mar 2011
| by Sara Kimberley
McGurk.
Caroline Halliwell, Financial Times, director of brand and B2B marketing, said: "Our new ...
03 Feb 2011
| by Simon Kershaw
After all, some sectors have become so specialised that they are mirrored by equally mono-minded agencies financial services, fundraising, B2B, pharmaceutical.
The result? With notable exceptions, the kind of work you d expect from a village full of inbreds dull, or strange, and not in a good way ...
01 Feb 2011
| by Maisie McCabe
', presented by Tom Dudley.
Caroline Halliwell, director of brand and B2B marketing at the Financial Times ...
27 Sep 2010
| by Arif Durrani
.
Caroline Halliwell, director of brand and B2B Marketing at the FT, said: "The FT Weekend and its new look ...
02 Sep 2010
in return are invaluable.
Caroline Halliwell, FT s director of brand B2B marketing, said: "It is more ...