Siemens launches global B2B media pitch
03 Aug 2011 | by Katherine Levy
its B2B venture Siemens Enterprise.
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School Reports 2011: Mindshare
05 Sep 2011 | by Staff
of direct, B2B and regional The Nielsen Company billings 2010 669m The Nielsen Company ...
Hillarys Blinds in £9m media pitch
14 Jul 2011 | by Katherine Levy
operation launched in 2000. It has also worked on its B2B channel, Arena, which sells made-to-measure blinds ...
Taking the plunge into IP
01 Jul 2011 | by Neil Munn
partnership with Rapid Dissolve Technologies, a B2B supplier of edible strip products. Koru is a cult brand ...
Inferno scoops global Nokia business-to-business brief
16 Jun 2011 | by Sara Kimberley
in Europe, China, the Americas and India. Nokia's B2B work has previously been handled in ...
Knorr's claims of gravy superiority over Bisto knocked back
01 Jun 2011 | by Ben Bold
Knorr owner Unilever ran the two ads, created by Torch B2B, in a catering magazine. The first showed an image of a tub of gravy granules and bragged that Knorr offered "Unbeatable taste vs. Bisto," with smaller text claiming "Knorr has unbeatable scores for taste, appearance, consistency and aroma when ...
Leo Burnett promotes Katie Lee to marketing director
16 May 2011 | by Sara Kimberley
career in 1999 at CDP, Lee moved to Saatchi Saatchi to work on Telewest B2B. In 2004, Lee moved to BBH ...
ASA bans ad by 888.com for encouraging gambling
11 May 2011 | by Ed Owen
current form. 888 launched its b2b division, Dragonfish, in 2009 . since it extended its remit ...
FT unveils global 'business at your fingertips' campaign
12 Apr 2011 | by Katherine Levy
and B2B marketing for the Financial Times, said: "This campaign underlines the FT's commitment ...
Proximity hires raft of new planners
28 Mar 2011 | by Sara Kimberley
consumer and B2B expertise in the planning line-up for 2011, and I m looking forward to these folk ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
