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News Brief: HJH PR to handle Tesco media

CONSUMER/B2B: Tesco has appointed HJH PR to handle media for its clothing ranges, including its

Technology: Lewis to promote IT headhunter

-makers and IT recruiters. The agency will position InterQuest to the B2B media as a 'thought leader' on topics including ...

Dixons reviews comms to fight retail downturn

(for City work), Talk PR (consumer) and Brazil (on a B2B brief for PC World). It is also working ...

Corporate Rebrands: Surviving change

of getting a predominantly B2B brand into the tabloids. This wasn't a problem at DHL, which brought ...

Littlewoods Game On set to launch a PR offensive

, is to launch a major B2B PR offensive aimed at establishing its interactive games brand....to run a B2B-focused PR campaign. The agency reports to Littlewoods Gaming head of interactive marketing ...

ABS names Brodeur as sole PR agency

The B2B arm of catalogue giant Argos has consolidated its roster of PR, Marketing, advertising...,000 products, with ten per cent of its turnover coming from the B2B division. ...

PROFILE: Flic Howard-Allen, Marks & Spencer - Howard-Allen plans to drive M&S revival - After 13 years at H&K, Flic Howard-Allen takes in-house role at retail giant

several years in the consumer field, Howard-Allen made the jump from consumer to corporate and B2B comms ... as in the former. Shortly after the practice group switch, H&K picked up the 2000 PRWeek B2B campaign award ...

M&S appoints Lofland's successor

-Allen, former Hill & Knowlton MD of corporate and B2B, will take control of a 55-strong comms function ...

STOP PRESS

B2B: Aurelia Public Relations has been appointed without pitch to handle all PR for interior designers, architects and retail experts Hosker, Moore & Kent. Founded in 1990, the design consultancy offers brand focusing and image-building services to brands such as Harvey Nichols and Selfridges. ...

 

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