Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics
10 May 2012 | by Rachel Barnes
for bigger solutions than politicians or companies - where trust is equally low - can provide ... digital gain your brand trust in the same way? Absolutely. We have some brands that have been built ... of the Kilimanjaro Blind Trust. 'You have to get your oxygen from doing these other things, otherwise where do your ...



