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BBC Two 'Christmas idents' by Red Bee Media

BBC Two has launched its Christmas idents, created by Red Bee Media....The idents use a combination of a specially shot model town and animation. James Wood, the BBC ... to refresh our Christmas Identity on BBC Two. We worked together on a brief and they came to us ... , it is distinctly BBC Two at Christmas." ...

BBC Four 'America Season' by Red Bee Media

Red Bee Media has created a TV promo for BBC Four's America Season, which focuses on 20th...The brief was to "get audiences to tune in to BBC Four s celebration of 20th-century American culture by challenging commonly held assumptions around its throwaway superficiality". The film shows cheerleaders cheering about the breadth of culture America has given the world. It was created by Oliver ...

BBC 'Torch relay' by RKCR/Y&R

The BBC has begun its London 2012 Olympic Games marketing with a campaign by Rainey Kelly Campbell

BBC Sport 'new season football' by Red Bee Media

BBC Sport is promoting its coverage of the new football season across its radio and TV platforms....The brief given to Red Bee Media was "to remind people of the massive range of content available on the BBC". ...

BBC Radio 5 'a day in the Live' by RKCR/Y&R

The BBC is launching daily TV ads for Radio 5 Live, based on the day's content....The BBC Radio 5 Live TV ads will be created each day and aired the same evening to reflect the station's daily content, including news, sports and topical issues. The ads will feature the station s new strapline "Straight to the heart of things". A dedicated production team based in the station ...

Public view - did viewers relate to the BBC's latest promo?

The BBC chose a space theme to promote its 'school season' in an ad by Rainey Kelly Campbell Roalfe

Sport Relief 'Mile Ready' by Red Bee Media

The ad reassures the target audience of young adults and families that no training is necessary to take part in the event and is fronted by BBC Breakfast news personalities Bill Turnbell and Sian Williams. Future trails will star weather presenter Jay Wynne, Claudia Winkleman, and Steve Jones. ...

BBC Motion Gallery student competition winner 'Spring' by Sanya Mihaylovic

The winner of this year's BBC Motion Gallery student contest was Sanya Mihaylovic from London Metropolitan University's MA Audio Visual Production course with her entry entitled Spring'. Winner annnounced in BBC student media contest ...

BBC Sport 'Six Nations' by Red Bee Media

BBC Sport and Red Bee Media set a new record for the world's biggest ever scrum at Old Deer Park

BBC 'blake' by Irresistable Films

The new striker, Blake, proves his love for his new homeland in a rousing speech that holds the nation spellbound. The viral has been seeded to promote BBC's Poetry Season. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.