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The BBC is to axe 115 out of 491 jobs in its marketing, comms and audience division, subject
BBC Online launches spots on its own channels this week to publicise the role of the corporation...BBC Online launches spots on its own channels this week to publicise the role of the corporation s web site activities. Created by Leagas Delaney, the ads show the singer Louise and Zoe Ball expounding the benefits of interacting with the TV. The ads coincide with a marketing drive for the BBC ...
The BBC is encouraging creative types to log onto www.bbc.co.uk/blast in a new TV campaign created
The BBC has launched its new national TV and radio campaign for its 2011 Proms, the first...The campaign runs across BBC platforms until 10th September. It will be supported by a series of 'Appointment to View' cutdowns that showcase 'individual concerts. The campaign aims to showcase a "bespoke music hypermix" using extracts from musical pieces to feature in this year s Proms. The 'hypermix ...
The BBC's move today to redefine the scope of its online operations comes after the approval...The BBC Trust has today announced its approval of a new strategy for the BBC's online output ... tested the Executive's proposals for Online against the BBC's overall new strategy, Putting Quality First ... . The findings of this will be published to the same timescale. Sir Michael Lyons, BBC Trust Chairman, said ...
LONDON - BBC bosses are considering the part-privatisation of the commercial arm BBC Worldwide...Mark Thompson, the director-general of the BBC, told The Guardian that one area that the BBC ... ". Thompson s comments follow negotiations between Channel 4 and BBC Worldwide over a possible joint venture. However, a partial sale of the commercial arm has not been considered before. Last week, the BBC Trust ...
LONDON - The BBC is reported to be examining the idea of spinning off a stake in BBC Worldwide...market flotation. Normal 0 A BBC Worldwide spokeswoman this morning reiterated a comment provided to the newspaper, saying: "Matters of BBC Worldwide ownership are the responsibility of the BBC Exec and the BBC Trust. There is no group looking at an IPO within BBC Worldwide." BBC Worldwide has ...
LONDON - The BBC Trust has formally refused permission for the BBC Local video proposal after...and have a negative impact on commercial media. Diane Coyle, BBC trustee and chairman of the strategic approvals committee, said the Trust was committed to improving the BBC's regional and local services ... payers wanted. Coyle said the trustees believed the BBC's priority should be improving the quality ...
LONDON - The BBC Trust is conducting a review of the commercial arm of the BBC, BBC Worldwide...Addressing a House of Commons select committee for culture, media and sport yesterday, BBC Trust ... and the guidelines around BBC Worldwide. "It is now an appropriate time to review the boundaries of (BBCWW) and we ... finished our inquiries." He said that the results of the review should be published next year. BBC ...
The BBC has launched TV station BBC Arabic. Initially on air for 12 hours a day, it will become a
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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