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BBC Worldwide, the commercial arm of the BBC, is reviewing its international advertising business....The AAR is handling the pitch that involves advertising in markets outside the UK for BBC channels including BBC News. ...
LONDON - BBC bosses are considering the part-privatisation of the commercial arm BBC Worldwide...Mark Thompson, the director-general of the BBC, told The Guardian that one area that the BBC ... ". Thompson s comments follow negotiations between Channel 4 and BBC Worldwide over a possible joint venture. However, a partial sale of the commercial arm has not been considered before. Last week, the BBC Trust ...
Free-to-air sport becomes harder to find as the BBC's 'crown jewel' list is eroded....it can outbid rivals for plum events. The BBC still has access to "crown jewel" events ... . February 2010 ... As a climate of financial austerity begins to bite at the BBC, the BBC Trust announces ... is proposing to pay a reasonable market rate. BBC managers say that the new rules will make it impossible ...
December 2007: The BBC's iPlayer was hardly a revelation. BSkyB was the first UK broadcaster ... that galvanises the market. May 2008: The BBC signs deals with Virgin Media and BT Vision for cut-down versions ... 's insistence on charging for content - contrary to the BBC's remit. But a launch on Freesat is announced ...
BBC Worldwide has appointed Simon Danker as its commercial director for independents and new
BBC Worldwide, the commercial arm of the BBC, is reviewing its BBC Entertainment advertising...programmes abroad such as Doctor Who or Top Gear for its BBC Entertainment channels which is broadcast around 100 countries. A spokesperson at BBC Worldwide said: "From time-to-time we carry our market place ... .". The appointed agency will become the BBC Worldwide s lead agency working on projects which will be executed ...
How hard was the BBC hit by the Government, Maisie McCabe asks....There was some tense horse trading last week as the BBC and the Department for Culture, Media ... -fenced from cuts, it seemed inevitable that the BBC, which has long been accused of profligacy, would also ... conciliatory mood: last month, Sir Michael Lyons, the chairman of the BBC Trust (a body that the Culture ...
LONDON - The BBC is looking to launch an international paid-for version of the iPlayer, reports...as forming a stronger relationship with consumers in the US, where 20 million of BBC.com's 50 million registered users are based. The global player would host material from the BBC's back catalogue, as well as catch-up material from overseas channels. However, international rights issues would prevent the BBC ...
LONDON - The BBC has been warned that it must consider curbing its commercial operations to prevent...The Commons Culture, Media and Sport Select Committee said that the publicly funded BBC risks ... travel guides in October 2007. It argued that the BBC should only focus on exploiting its programmes for profit, and that any activities undertaken by its commercial arm "must have a clear link with core BBC ...
LONDON - The BBC has called a review of its £20 million ad account as part of a statutory process....the marketplace" before the BBC releases a formal OJEU tender later in the year. Agencies have been asked ... to take place in the summer with June or July pencilled in as possible start dates. The BBC ... for BBC Local Radio and a series of ad shorts from Fallon for Radio 1 featuring its DJs dressed in a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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