Gillette
20 Jan 2010
Gillette do next? We asked Jonathan Bottomley, head of planning at BBH London, who works on the Lynx ... BOTTOMLEY, HEAD OF PLANNING, BBH LONDON Gillette has successfully unlocked more value from the razor ...
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Beyond digital
01 Mar 2010 | by Kunal Dutta
are colliding and agencies simply cannot afford to be left behind." Ben Fennell, the chief executive of BBH ... best from two colliding worlds will prosper," asserts Ben Fennell, the chief executive of BBH London ...
The week in marketing
08 Sep 2009
of the changes. - RFU hires BBH The Rugby Football Union (RFU) has appointed Bartle Bogle Hegarty to create a ... . The campaign will go live later this month. The RFU and BBH also plan to work together on an as-yet unspecified ...
Multi-platform era signals a new television age
25 Nov 2008 | by Fiona Ramsay
and entertaining, in whatever format consumers want it. The same is true for brands, or so warns BBH's Gill. 'So ...
What lies ahead for broadcasters and advertisers in a multi-platform era
25 Nov 2008 | by Fiona Ramsay
and entertaining, in whatever format consumers want it. The same is true for brands, or so warns BBH's Gill. 'So ...
Tango takes on 'political correctness' in latest campaign
24 Nov 2008 | by Joe Thomas
. The account moved to BBH in June of this year. According to Nielsen figures at the end of 2007, the Britvic ...
Specsavers parodies Barclaycard ad on YouTube
14 Nov 2008 | by Fiona Ramsay
LONDON - Specsavers has parodied the new Barclaycard waterslide campaign by BBH with a new YouTube
What UK marketers learn from the US presidential election
11 Nov 2008 | by Jane Simms
wisdom, notes BBH's Harty. 'The McCain brand was very defined, with clear boundaries and a sense ...
Bartle Bogle Hegarty dominates IPA Effectiveness Awards
04 Nov 2008 | by Alex Brownsell
LONDON - Bartle Bogle Hegarty (BBH) was named Effectiveness Company of the Year at Monday night
Let's roast the turkeys: Celebrating advertising effectiveness is vital, but so is auditing advertising ineffectiveness
04 Nov 2008 | by Raymond Snoddy
, for example, whether the multi-garlanded BBH has had some turkeys this year. As MacLennan says, demonstrating ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
