Diary: H&K calls in the Karma boys to encourage the public to try an Oasis
16 Jul 1999 | by SIMON ELLERY
Brothers will travel throughout London on the mobile from 19 to 23 July, after which rumour has ...
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MEDIA BRIEFS: Dennis to launch magazine
07 Feb 2003
there was still a market for a magazine targeting young men on the back of the success of films such as Lord
STOP PRESS: Republic to set PR menu for Wheeler’s
07 Aug 1998 | by JULIETTE GARSIDE
s restaurants, which are located in London and Brighton....Restaurant chain Wheeler s of St James has picked Republic to develop a media and promotions programme. Republic will promote a new customer loyalty scheme and support each of the nine Wheeler s restaurants, which are located in London and Brighton. ...
Sponsorship: Sponsorship reaches for World Cup goals - This year’s football World Cup is the biggest ever and for official sponsors the tournament represents massive exposure. But the PR effort doesn’t end once the sponsorship deal is sign
12 Jun 1998 | by IAN DARBY
. The 12 global sponsors of the World Cup are Adidas, Anheuser Busch, Canon, Coca Cola, Fuji film ...
CAMPAIGNS: Selling the idea of Sitting Ducks - Product Promotion
05 Jun 1998 | by MARY COWLETT
, financial traders worldwide. Tactics In February 1998, Cityscreen worked with London ...
MEDIA: In Brief - Guardian gets festival bug
29 May 1998 | by RACHEL BAIRD
s music festivals. Festivals 98 goes out with the Guardian this Saturday. Another million copies...The Guardian has joined Virgin Megastores for a second year to publish a guide to this summer s music festivals. Festivals 98 goes out with the Guardian this Saturday. Another million copies are to be given away free at festivals and Virgin Megastores. ...
CAMPAIGNS: PRODUCT LAUNCH - Taking the thrill out of road kill
17 Apr 1998 | by JEZ ABBOTT
. The British Board of Film Classification banned it when it learned that players won points by mowing down ...
FOCUS: CAUSE-RELATED MARKETING - Brands win by showing they care/Charity begins at home but for many companies supporting a cause in a high-profile way brings bonuses for a brand. Mary Cowlett reports
03 Apr 1998 | by MARY COWLETT
was arranged at London s Claridge s hotel with the Andrex puppy, Bromilow and Ann Thair, GDBA fundraising manager for Greater London. Bromilow and Thair also conducted interviews with local radio stations, via ... in the Express and on the morning of the event, radio interviews ran on BBC Radio 5, LBC and London News ...
MEDIA: Is the ITC’s cautious path ignoring the bigger picture?,
27 Sep 1996 | by MAGGIE BROWN
sponsorship and the London Palladium, where ITV attempted to dazzle advertisers with its pounds 800 million ...
CAMPAIGNS: SPORT; The Derby gets a dose of salts
20 Sep 1996 | by WENDY SMITH
s London Tonight, ITN and Sky.The syndicated column was taken up by 200 regional newspapers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
