25 May 2012
| by Matthew Chapman
smaller central London stores, to push its F&F clothing range....The partnership will make the F F collection available to buy in central London stores, which do not have the floor space to display the clothes, for the first time.
F F clothing designs will appear ...
smaller central London stores aren't big enough to have clothing ranges, so this is a great opportunity ...
24 May 2012
| by Hannah Crown
Seventy Seven PR will call on British Olympic legends to promote Sega's official London 2012 video...The agency will promote London 2012 - The Official Video Game of the Olympic Games in a creative campaign drawing on Olympic greats including decathlon champ Daley Thompson and 400m runner Derek Redmond.
The agency's campaign, called Olympic Moments, will see Olympians past, present and future recreating ...
23 May 2012
Nike has drafted in some big names in football for its latest TV campaign, including Santos FC's Neymar and Bayern Munich's Franck Ribery.
23 May 2012
| by John Reynolds
-TV film market, because of the arrival of competition from Netflix and LoveFilm, and the imminent launch...In a major U-turn by the industry watchdog, the threat to BSkyB's position in the pay-TV film ...
Hollywood film studios including Disney, Warner Bros and 20th Century Fox, to show their films first ...
deals it could have with Hollywood studios, or it could have been forced to offer rivals' film channels ...
22 May 2012
The activity was created by JWT London and takes the form of illustrations that tell the true stories of people who have been helped by Aspire.
The three executions run across e-mail and target marketers. The work was created by Craig Hunt and James Humphreys, and illustrated by Ryan Andrews, Paul ...
22 May 2012
| by Matthew Chapman
, efficiency and the [film focused] branding strategy".
Speculation that Everything Everywhere, the UK joint ...
film download service.
Caroline Jackson Levy, chief executive at National Business Awards organiser ...
21 May 2012
DDB has created three new 60-second spots creating back-stories to memorable film moments: Hannibal...The films, which will be aired in cinemas continue Volkswagen s See Film Differently campaign, which promotes the brand s support of independent cinema. It was created by Matt Lee and Pete Heyes. The work was directed by Ivan Zacharias through Stink. ...
17 May 2012
| by Mark Banham
Global Radio's 95.8 Capital FM has kept its top dog status in London commercial radio by reach...and entered London's top three commerical radio stations, changing overnight from the bridesmaid to the bride ...
.94 million weekly reach in the London area this quarter and a 4.4% share of audience.
This was a slight ...
11 May 2012
| by Mark Banham
The latest edition of free London listings magazine Scout London is to be delayed by a month to 12...and offices in London every Tuesday morning.
It will be distributed by Emblem Group. It is understood ...
.
Scout London will cover London's top food and drink venues, shopping destinations, sport and fitness, film, comedy, club nights, arts and culture and live music.
The publisher has already distributed ...
10 May 2012
| by Anne Cassidy
Kaspersky Lab, the anti-virus software manufacturer, has appointed McCann London to its...McCann London won the business after a pitch, which kicked off in February, against OgilvyOne and Glue Isobar.
The previous global incumbent on the account was M C Saatchi, but the agency did not repitch.
McCann will now create a global digitally focused campaign for Kaspersky, encompassing digital ...