Renault introduces Claude the 'joie' expert
06 Aug 2010 | by Jacob Mathias
-Alex Rubin who describes Claude as a "French Borat with a heart" directed the film. Rubin received the Oscar ...
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Diet Coke calls ad pitch
01 Dec 2011 | by Anne Cassidy
of global advertising strategy and creative excellence, at the Cannes International Festival of Creativity ...
Pizza Hut launches A-Team pizza campaign
05 Aug 2010 | by Jacob Mathias
blockbuster film 'The A-Team.'...and includes a microsite, Facebook game, and online marketing campaign, which will promote the film ... the chance to fight the American army as a member of 'The A-Team' and collect film themed pizzas including ... partnership with this Summer's blockbuster action film, 'The A-Team' and the game is the perfect way to engage ...
Old Spice targets Twitter generation
14 Jul 2010 | by Daniel Farey-Jones
The Cannes Film Grand Prix-winning Old Spice campaign has evolved into targeting Twitter users.... After Starbucks tweeted him to say "You look cold, need some coffee", he filmed a response saying "Thank ...
Maxus appoints Hodge as worldwide head of trading
13 Jul 2010 | by Mark Banham
. He will be based in London, reporting to Maxus Global chief executive Kelly Clark and Juergen ...
Maxus names Snowdon as worldwide marketing director
03 Jun 2010 | by Mark Banham
In her new role, Snowdon will oversee all Maxus branding, marketing and communications efforts, both internally and externally. She will also work with the agency's worldwide business development director, Karen Kaufman, on new business development and pitch coordination. She will be based in London ...
Ladbrokes kicks off World Cup with 'Get Carter' style ad
28 May 2010 | by Ben Bold
the film The Italian Job - clearly designed to stir viewers' patriotism. Wright and Kamara are seen ...
DDB scoops two golds at Clios
28 May 2010 | by Ben Bold
of the year, BBDO Worldwide New York won network of the year, and MJZ Los Angeles and London won production ...
23red poaches CHI director Tom Huxtable
27 May 2010 | by Ben Bold
LONDON - Integrated marketing agency 23red has poached CHI & Partners business director Tom.... It won new business from Kings College London and La Senza. The agency has offices in London ...
Diary: Water-cooler monitor
30 Apr 2010
in its party political broadcast has simply drawn attention to the party and the film. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
