School Reports 2012: Crispin Porter & Bogusky London
02 Apr 2012
business. The agency pitched for Dairylea against Gooden and Walker's former colleagues at BMB and ...
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wins were abundant and, following a low-key 2010, BMB picked up its game. After a tough start to 2011 ... . BMB launched itself into media and branded content. The agency initiated a media planning and buying division, BMB Media, in a joint venture with Goodstuff Communications, and it acquired the brand ...
business. The agency pitched for Dairylea against Gooden and Walker's former colleagues at BMB and ...
Partners/Mindshare 37 6 ( ) ING Direct BMB/PHD 36 7 ...
Direct BMB/PHD 35 11= ( ) Britvic Abbott Mead Vickers BBDO/Mindshare 35 ...
BMB LLP/PHD 32 17= ( ) Kingsmill Contagious Content/ZenithOptimedia 31 17= ( ) McCain BMB LLP/PHD 31 19= ( ) Diet Coke Mother ...
13= (-) First Choice BMB LLP/MediaCom 33 18 (-) Dreams RKCR Y R ...
The launch of the ad campaign follows Virgin Money's high-profile acquisition of the government-owned Northern Rock. The television advertising campaign, created by Beattie McGuiness Bungay (BMB), features an array of sister Virgin brands, such as airline, Virgin Atlantic, Virgin Trains, and Virgin Records ...
written by BMB in conjunction with the rapper Dabbla. The initial launch campaign will be followed by a ... for the consumer. "Working with BMB, I think we have managed to do both whilst also enjoying a great working ...
The campaign, created by BMB, launches on 19 December and features TV, digital and press activity. The ad marks the first time the brand has been on TV for more than a year. Running until February 2012, the ad aims to "celebrate the carefree indulgence" of a First Choice all-inclusive holiday. The ad ...
Davies from Cake, AMV BBDO's Benedict Pringle, BMB India's Ashish Pathak and Global Radio's Oliver Deane ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.