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Diary: Ash grounds adlanders

behind BMW And in non-volcanic-related news ... It seems that Audi and Bartle Bogle Hegarty have ... of Audi's fiercest rivals, BMW. ...

Close-Up: Ethnic advertising to shake off 'minority discipline' tag

programming the main channels don't provide. They are also more likely to own a new BMW or Mercedes than ...

Chris Ingram: Fifty years in media

in extra work for them. CIA, after a dreadful first six months, won BMW and Gillette but that still didn ...

Close-Up: Scott stands firm on Engine's global ambitions

' "the ultimate driving machine" strapline for BMW and there was talk at one time of WCRS ... , Puris is best known for penning BMW's famous tagline "the ultimate driving machine". His career began ...

Diary: Water-Cooler Monitor

. The BMW UK pitch. The incumbent, WCRS, has just won a new 8 mins project from BMW. The other ...

Close-Up: Delivering a knockout punch at the IPA

, for PG Tips; Andy Nairn, the executive planning director of MCBD, for BMW; and David Golding, a founding ... in the highly competitive UK tea market through 35 years. BMW (WCRS, 1994): From 1979 onwards, the "Ultimate ...

Diary: Darren's dilemma

's participation in the BMW pitch.

Diary: Water-cooler Monitor

marketer? BMW's pitchlist. For such a blue-chip client, the 34 mins industry expected a ... , suggest naivety on BMW's part or a desire for a faster-moving advertising approach? What biblical name ...

Creative Britons

sheets and takeovers. Then someone showed me BMW Films and the work of companies such as Fallon ...

Diary: Adland gets sugar rush

Forget the lucrative BMW and BBC reviews, the pitchlist that agencies really want to get

1 2 3 4 5 ...
 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.