London 2012: Official sponsors' activity
26 Jan 2012 | by Kate Magee
Gamble /Samsung /VISA Domestic Tier One Partners Adidas /BMW / BP / British Airways /BT /EDF ...
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Reputation Survey: Olympic sponsors
26 Jan 2012 | by John Owens
. Adidas came second with 14 per cent of the vote, while BMW lagged at the bottom with less than four per ...
Global electronics firm TT Electronics hands brief to Hudson Sandler
14 Dec 2011 | by Alec Mattinson
The City shop has won the retained financial PR account of TT Electronics, a UK firm that supplies components to the automotive, defence and aerospace sectors. The firm is listed on the main market of the London Stock Exchange, with clients including BMW, Boeing and Airbus. The firm aims to grow into the FTSE ...
Puma gears up for Olympics by kick-starting search for global PR support
07 Dec 2011 | by Matt Cartmell
of the Olympics and is calling on agencies to tie in with London 2012, as well as its partnerships with BMW. There ...
Car-maker Fiat looks to Beige to launch Gucci edition of Fiat 500 range
09 Aug 2011 | by Sara Luker
in March 2007 following BMW s modernisation of the Mini and Volkswagen s updated Beetle. ...
BMW hands brief to Freuds to promote sponsorship of London 2012
01 Jul 2011 | by Matt Cartmell
BMW has appointed Freud Communications to handle a brief to promote its sponsorship of the 2012...The car company appointed Matthew Freud s agency after a head-to-head battle with Bell Pottinger. The brief is thought to be worth a sizable six-figure sum. The brief is to maximise BMW s top-tier sponsorship of the 2012 Games, which is thought to be worth 30-50m. BMW corporate comms manager Michelle ...
Expanding Markets: China
10 Feb 2011 | by Kate Magee
foreign companies navigate regulations. Edelman recently helped car firm BMW create a 'cultural journey ...
Zaheer Nooruddin handed lead digital strategist role for Burson-Marsteller's China offices
23 Aug 2010 | by Peter Quainton
and CEO, Asia-Pacific, Bob Pickard. BMW, Starbucks, Coca-Cola, Shell and IBM are some of the brands ...
Bentley Motors hires automotive specialist Performance PR for Middle East brief
05 Jul 2010 | by Gemma O'Reilly
, BMW, Citro n, Multipower, Race of Champions, Tesco and the Pindar sailing team. ...
Focus On...Germany
29 Mar 2010 | by Arun Sudhaman and Peter Hay
in the branding stakes either. The country's automotive tradition is rightly celebrated, having birthed BMW ... the most nominations, followed by BMW and Google . Agencies According to Thorsten Luetzler of the DPRG ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
