22 May 2012
| by Daniel Farey-Jones
25,715
-1%
7
23
BMW
24,623
10%
0
24
China Construction ...
09 May 2012
| by Gemma Charles
This week, sandwich chain Subway and delivery service FedEx, whose competitors McDonald s and UPS are official Games sponsors, unveiled multimillion-pound campaigns featuring athletes.
Earlier this year, Honda, whose rival BMW is the automotive sponsor, was investigated by Locog following a campaign ...
03 May 2012
| by Daniel Farey-Jones
2008 P G 2007 Honda 2006 Adidas 2005 Sony PlayStation 2004 BMW 2003 Nike 2002 Swatch 2001 ...
25 Apr 2012
slogan?
BMW's 'The ultimate driving machine.'
Do you have a marketing mentor?
Emily Hudson ...
18 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
sponsor BMW, which will accompany the Olympic flame around the UK.
22 Feb 2012
| by David Benady
If a brand is in a low-interest sector, it can scarcely hope to follow Nike, BMW or Burberry ...
15 Feb 2012
| by Matthew Chapman
in the table, while BMW, Adidas and McDonald's came in third, fourth and fifth respectively.
Separately ...
30 Nov 2011
| by Rachel Barnes and Sarah Shearman
brands, including China Telecom, agrees that the challenge is to change perceptions.
'BMW makes cars ...
03 Nov 2011
| by John Reynolds
director, Tyrrells Crisps
Outside work
Car: BMW
Favourite film: Where Eagles Dare ...
06 Oct 2011
| by John Tylee
. Thanks to an alliance with BMW, the company now manufactures a range of vehicles with the quality ...