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LONDON - Car manufacturer BMW has appointed Interpublic media agency Initiative to handle its media...Initiative has worked with BMW in Austria for over three years and the appointment in Poland will strengthen BMW's relationship with Initiative in central and eastern Europe. From its base in Austria, Initiative now manages the media for the BMW and Mini brands across seven markets in the region including ...
German car manufacturer BMW has announced plans to launch an internet B2B service next year...LONDON (Brand Republic) – German car manufacturer BMW has announced plans to launch an internet B2 ... competitors Vauxhall and Ford. The trial for the new service involves BMW’s UK staff and corporate customers ... will be transferred to BMW dealers in a move the company hopes will cut some costs and provide a better service. www ...
LONDON - Data specialist Market Location has been appointed by BMW to supply local business...The deal gives BMW UK the rights to use data from the Market Location Directory Database ... . For BMW drivers, the partnership means that they will be able to request information from a BMW service ... information can then be used to plan a route using the BMW's in-car sat-nav and/or the telephone numbers can ...
experiential campaigns for clients including Walkers Crisps, Nike and BMW....will also work with clients including Nike, NFL, Aviva, BMW and Famous Grouse. Derbyshire joins Not Actual ...
Customer relationship specialist DunnHumby Associates, whose clients include Tesco and BMW, has...Customer relationship specialist DunnHumby Associates, whose clients include Tesco and BMW, has appointed The Communication Group as its first external agency. TCG will seek to raise the company s profile among the national and trade media. DunnHumby was responsible for the creation of the Tesco ...
to complete the management team at W K Amsterdam. In his previous role, Newman led the agency s BMW account, helping BMW evolve their brand positioning in the US market. Prior to GSD M, Newman was senior vice ... the BMW account at Fallon before joining GSD M, and was part of the team that developed the acclaimed BMW ...
account and working across Dulux and BMW. Her career started in-house at Sony, before moving to brand ...
countries. It works for brands including BMW, Barclaycard and Samsung. ...
for Orange, Land-Rover and BMW. The last campaign which he produced was the BMW 'superstitial' online rich ...
Mastromatteo has created campaigns for BMW, Mini and Campari among others in the last few years. Prior to his position as creative director at DLV/BBDO, Mastromatteo was senior art director and then creative director at DDB Milan. He started his career as a junior art director at Rubican and Young Milan ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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